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2021-06-08 Services & Organisation Committee Meeting Agenda
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AGENDA
Services & Organisation
Committee Meeting
Tuesday, 8 June 2021
commencing at 1.30pm
Council Chambers, 9 Pelican Street, Tewantin
Committee: Crs Joe Jurisevic (Chair), Amelia Lorentson, Clare Stewart, Frank Wilkie
“Noosa Shire – different by nature”
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Section 2
SERVICES & ORGANISATION COMMITTEE MEETING AGENDA 8 JUNE 2021
TABLE OF CONTENTS
ITEM PAGE
1 ATTENDANCE & APOLOGIES 3
2 CONFIRMATION OF MINUTES 3
3 PRESENTATIONS 3
4 DEPUTATIONS 3
5 REPORTS FOR CONSIDERATION OF THE COMMITTEE 4
1 REGIONAL ARTS DEVELOPMENT FUND (RADF) – GRANT
RECOMMENDATIONS 2020-21 4
2 AMENDMENTS TO COMMERCIAL USE OF COMMUNITY LAND POLICY 8
3 APPLICATION OF NATIONAL COMPETITION POLICY REFORM FOR 2021-
22 BUDGET 17
4 2021-22 FEES AND CHARGES 19
6 REPORTS FOR NOTING BY THE COMMITTEE 21
5 GO NOOSA – 2020-21 PEAK PERIOD TRAFFIC MANAGEMENT
EVALUATION 21
7 CLOSED SESSION 55
Page 2 of 55
Section 3
SERVICES & ORGANISATION COMMITTEE MEETING AGENDA 8 JUNE 2021
1 ATTENDANCE & APOLOGIES
2 CONFIRMATION OF MINUTES
The Minutes of the Services & Organisation Committee Meeting held on 11 May 2021 be
received and confirmed.
3 PRESENTATIONS
Nil.
4 DEPUTATIONS
Nil.
Page 3 of 55
Section 4
SERVICES & ORGANISATION COMMITTEE MEETING AGENDA 8 JUNE 2021
5 REPORTS FOR CONSIDERATION OF THE COMMITTEE
1 REGIONAL ARTS DEVELOPMENT FUND (RADF) – GRANT RECOMMENDATIONS
2020-21
Author Community Development Manager, Alison Hamblin
Community Services Department
Index ECM/Subject/RADF
Attachments 1. RADF Grant Recommendations 20/21
EXECUTIVE SUMMARY
Not Applicable
RECOMMENDATION
That Council note the report by the Community Development Manager to the General Committee
Meeting dated 8 June 2021 and approve the Regional Arts Development Fund recommendations
for 2020/21 as outlined in Attachment 1 to the report.
REPORT
The Regional Arts Development Fund (RADF) supports cultural activity through the professional
development and employment of arts and cultural workers in regional Queensland. RADF is a
partnership between State Government, through Arts Queensland and Noosa Council.
The RADF Committee is chaired by Councillor Karen Finzel and comprises external professional
arts industry representatives with Council officers in supporting roles.
This report covers the second RADF grant round for 2020-21 which closed on 14 April 2021.
Promotion
Promotion of this RADF grant round included media releases to newspapers. Additional
information was then posted on Council’s website, circulated to Council’s arts database and placed
on social media (Facebook).
Support to applicants was provided by the Arts and Culture Development Officer, the Community
Development Officer and the Grants Officer. Staff attended face-to-face meetings with individual
applicants and responded to telephone enquiries and emails.
As per the Community Grants Policy all RADF applicants were required to speak to a grants officer
to discuss their project and get support through the application process.
Assessment
RADF applications were assessed against the following generic RADF assessment criteria:
Will the project develop the paid artist’s professional life?
Will the project benefit the community, both directly and indirectly?
Is the project well planned and achievable?
Will the project increase the sustainably of quality and diverse creative communities?
They were also assessed against the Noosa RADF Committee’s two priority areas for 2020-21:
Recovery and Resilience
Younger and Older
Page 4 of 55
Section 5
SERVICES & ORGANISATION COMMITTEE MEETING AGENDA 8 JUNE 2021
4 of the 5 successful applications addressed one of these priority areas.
A total of 11 applications requesting $42,661 were received and assessed by the RADF committee.
In accordance with RADF Guidelines, committee members are required to declare any conflicts of
interest and once declared the committee member is then not involved in related deliberations.
In this round, 2 members of the committee declared a conflict of interest for 2 of the applications.
The RADF Committee has recommended 5 applications for funding, totalling $19,802. The projects
recommended for funding are excellent in quality and diversity, and will employ quality artists and
arts workers who will engage in valuable arts and cultural activities across the shire.
Previous Council Consideration
Since 2014, Noosa Council has had a RADF partnership with Arts Queensland. As part of this
partnership, Noosa Council is able to offer grants to artists and arts organisations within the Noosa
Shire. These are assessed by the RADF committee and approved by Council twice each year.
Finance
RADF is a partnership between the State Government, through Arts Queensland and Noosa
Council.
Council has a funding agreement which runs from October 2020 to September 2021 with Arts
Queensland and Council’s contribution is funded in the 2020/21 budget.
The next round of RADF grants are scheduled to be open in August – October 2021 for projects
delivered in 2022. These grants are dependent on a successful annual application for continued
funding through Arts Queensland. The outcome of this application will be known in September
2021.
Risks & Opportunities
There are no risk implications.
Consultation
External Consultation - Community & Stakeholder
The following RADF Committee members:
- Cr Karen Finzel (Chair)
- Jane Rivers
- Dr Kathy Lynch
- Andrew Moon
- Duncan McQueen
- David Bentley
Partnerships Manager, Arts Queensland
Internal Consultation
Director Community Services
Libraries and Galleries Manager
Gallery Director
Community Development Officer – Arts and Culture
Grants Officer, Community Development
Community Development Officer
Management Accountant
Community Development Manager
Page 5 of 55
Section 6
SERVICES & ORGANISATION COMMITTEE MEETING AGENDA 8 JUNE 2021
Departments/Sections Consulted:
Chief Executive Officer X Community Services x Corporate Services
Executive Support X Director Director
X Community Development Financial Services
Community Facilities Fleet
X Libraries & Galleries ICT
Local Laws Procurement
Waste & Environmental Health Property
x Revenue Services
Executive Services Environment & Sustainable Development Infrastructure Services
Director Director Director
Community Engagement Building & Plumbing Services Asset Management
Customer Service Development Assessment Buildings and Facilities
Governance Economic Development Civil Operations
People and Culture Environmental Services Disaster Management
Strategic Land Use Planning Infrastructure Planning,
Design and Delivery
Page 6 of 55
Section 7
SERVICES & ORGANISATION COMMITTEE MEETING AGENDA 8 JUNE 2021
Attachment 1
Page 7 of 55
SERVICES & ORGANISATION COMMITTEE MEETING AGENDA 8 JUNE 2021
Attachment 1
Attachment 1 Regional Arts Development Fund - Grant Recommendations 20/21
a
. Funding is subject to:
Installation and documentation of 2D and 3D artworks in an exhibition at Noosa Regional /
Petalia Humpries Inhabit Exhibition Art Gallery with comprehensive public programs to enhance the artist's career “s t ings copy of it ‘. eee ee or ae $3,700.00
development. Arts and Culture Development Officer
Emerging musician to record music, | Emerging musician, Sari Abbott will record two songs, colborate with artist on animated
iMustrated and animated videos and =| music clips for two released songs and one illustrated video for a new song, followed by an $1,670.00
EP Launch EP Launch in 2021.
Bird at Dusk-C t&Y This masterclass & performance opportunity affords young local musicians the chance to [Funding is subject to:
Noosa Music Society Musician's Workshop —s work alongside Ensemble Offspring- Australia’s preeminent contemporary ensemble - both|- Providing copy of Working with Children Blue Card for $4,932.00
in classes and on the stage. artists working with young people
The development of a new contemporary live performance work involving movement,
Megan Rowland Paper Architecture projected image and paper as a sculptural element. This project is stage 1 - three-week $5,000.00
artist in residency at BFAC for two artists and a public showing.
The development of an Augmented Reality component to complement a major site
Simone Eisler Sea Spawn / Land Lay specific art installation for the 2021 Floating Land Biennale; photographic documentation $4,500.00
and commissioning of specialised mould making.
INizami marimba band recording / .
album Exciting Noosa Hinterland world fusion marimba dance band to record an album with 11
original pieces, partly recorded in Pomona, partly in Kiels Mountain.
Louise Guy Writer's Conference Attendance Professional development opportunity to attend the Romance Writer's of Australia annual
conference on the Gold Coast.
Creating a floating piece (part of Floating Land 2021) within the community focusing on the
Angela van Boxtel Singled Out issue of Plastic Pollution. Having the piece documented with Drone Photography within
the Noosa Biosphere
Jason Makeig Glass Smee Exhibiting a scaled version of Pomona's Mt Cooroora as a topographical glass art sculpture
ICooroora Moun Topographical
to develop a concept applicable for local interest and to explore public art possibilities.
This academic and artistic investigation showcases the value of dance throughout the
Georgia Grayson Dance is Life: Phase One lifespan. Participatory research and photographic art will celebrate elderly dancers in
Noosa and their commitment to their art.
Fire Country: Creative explorations of | As a ‘creative residency’, indigenous fire management expert and critically acclaimed
Or Lee McGowan indigenous Land management in author, Victor Steffensen, will lead a range of workshops and activities with Kabi Kabi
Noosa Shire artists and the local community.
Total Excluding GST $19,802
Page 7 of 55Section 8
SERVICES & ORGANISATION COMMITTEE MEETING AGENDA 8 JUNE 2021
2 AMENDMENTS TO COMMERCIAL USE OF COMMUNITY LAND POLICY
Author Property Advisor, Denis Wallace
Corporate Services Department
Index ECM/ 27.48 Council Policies/ 34.61 Commercial Use of Community Land
Attachments 1. Amended Commercial Use of Community Land Policy – tracked
changes version
2. Amended Commercial Use of Community Land Policy
EXECUTIVE SUMMARY
Not Applicable
RECOMMENDATION
That Council note the report by the Property Advisor to the Services & Organisation Committee
Meeting dated 8 June 2021 and agree to adopt the amended Commercial Use of Community Land
Policy included as Attachment 2 to the report.
REPORT
1. Purpose
The purpose of this report is to seek adoption of minor amendments to Council’s Commercial Use
of Community Land Policy to reflect the outcomes of the recent tender for new Commercial High
Use Permits from 2021 to 2026.
2. Background
Commercial use of public land is restricted under Noosa’s Local Laws and some limited
commercial activity is facilitated in accordance with Council’s Commercial Use of Community Land
Policy. The policy was adopted in 2014 and outlines an approach of prioritising passive community
recreation and use ahead of commercial requests to use public space. It provides for commercial
permits to be issued under two primary categories, being:
Commercial High Use Permits – located in high use areas and allowing more intensive,
ongoing commercial activity. Council currently supports 10 permits, including one “iconic
lifetime permit” awarded to Hey Bill.
Commercial Low Use Permits – located in other areas and allowing infrequent commercial
activity of low intensity. Council currently supports 34 permits, comprising of fitness classes,
itinerant food vendors and the like.
Council recently undertook a tender process for the High Use permits and agreed to award 9 new
permits for defined activities. Key outcomes of the tender process included:
A move from 3-year to 5-year permit terms to provide permittees greater business surety and ability
to better plan and invest. This change was supported by the State’s Department of Resources,
which oversees most matters under the Land Act 1994.
Seven commercial activities were supported across ten sites, with Kayak Tours/Hire discontinued
and no clear need identified to warrant new sites or activities.
3. Amendments to Council Policy
Per Council’s resolution at its May 2021 meeting, amendments to Council’s Commercial Use of
Community Land Policy are proposed to reflect the latest tender process. Marked-up and clean
versions of the amended policy are included in Attachments 1 and 2 respectively.
Page 8 of 55
Section 9
SERVICES & ORGANISATION COMMITTEE MEETING AGENDA 8 JUNE 2021
The change from 3-year to 5-year terms for Commercial High use permits was outlined in previous
Council reports and adopted prior to the commencement of the tender process.
The table of Commercial High Use permit activities is now proposed in the policy to provide greater
certainty and transparency around these key commercial permits. In undertaking previous tender
and expression of interest processes for permits since 2014, Council has not identified need for
any new commercial activities or additional sites. Adoption of the table within the policy will reduce
ad hoc permit applications, which have historically gone unsupported. Should Council wish to add
to the range of commercial sites in future it would need to amend the policy.
Previous Council Consideration
Ordinary Meeting, 18 February 2021, Item 7, Page 12
Council note the report by the Property Advisor to the Services & Organisation Committee Meeting
dated 9 February 2021 regarding Commercial High Use Permits and agree to proceed to a public
tender process for new permits based on the proposed permits, fees, terms and assessment
criteria detailed in the report.
Ordinary Meeting, 20 May 2021, Item 4, Page 10
That Council note the report by the Property Advisor to the General Committee Meeting dated 17
May 2021 regarding the Commercial High Use Permits tender assessment and:
A. Issue five year Commercial High Use permits commencing 1 July 2021 to the following eight
recommended Permittees:
Activity Recommended Permittees
Learn to Surf Noosa Main Beach (West) 1 Surf Skills Pty Ltd t/as Noosa Learn to Surf (No
change)
Learn to Surf Noosa Main Beach (West) 2 Go Ride A Wave Pty Ltd t/as Noosa Surf Lessons
and Go Ride A Wave (No change)
Beach Equipment Hire – Main Beach Dorajar Pty Ltd t/as Noosa Beach Surf Hire (No
change)
Beach Equipment Hire – Rock Wall (Middle Go Ride A Wave Pty Ltd t/as Noosa Surf Lessons
Groyne) and Go Ride A Wave Pty Ltd (No change)
Snacks and Drinks Refreshment Van – First Noosa Frenzy Ice Cream (No change)
Point
Snacks and Drinks Refreshment Van - Kiwi Fish Pty Ltd (New permittee)
Noosa Spit
Beach Massage – Noosa Main Beach Amanda Obara (No change)
Surf Dancing – Noosa Main Beach (West - Surfdancer Pty Ltd t/as Surfdancer (No change)
between rockwalls)
Kite Surfing Lessons – Noosa River Mouth Tarr’s Enterprises Pty Ltd t/as Adventure Sports
& other locations Kitesurf Australia (No change)
B. Agree to discontinue the permit activity for kayak tours and hire from Noosa Main Beach West
due to lack of interest.
C. Request the CEO to bring forward a report addressing amendment of Council’s existing
Commercial Use of Community Land Policy to reflect the outcomes of the tender process,
including the change to five year terms and the agreed permit activities.
D. Advise all new Learn to Surf, Beach Hire and Surf Dancing Permittees of the upcoming
Noosa World Surfing Reserve “Surfers Code of Conduct” and the need for their businesses
to align with the Code once adopted.
Ordinary Meeting, 1 May 2014, Item 12, Page 3
That Council note the report by Coordinator Property and Land Management to the General
Committee Meeting dated 28 April 2014 and:
Page 9 of 55
Section 10
SERVICES & ORGANISATION COMMITTEE MEETING AGENDA 8 JUNE 2021
A. Repeal the Commercial Use of Community Land Policy that transferred to the Noosa Council
from the Sunshine Coast Regional Council under the Local Government (Deamalgamation
Implementation) Regulation; and
B. Approve the Commercial Use of Community Land Policy as attached to the report by
Coordinator Property and Land Management to the General Committee Meeting dated 28
April 2014 with dot point 5, under the heading “Guiding Principles”, to be amended to read –
“A permit holder may only be granted a maximum of two permits from the range available to
reduce the likelihood of a monopolistic permit environment while providing the opportunity
for added local employment”.
Finance
No significant new financial considerations are raised by the proposed policy amendments.
Risks & Opportunities
The amendments seek to reduce risks with permit certainty for Council and permittees and improve
transparency of the range of supported activities and sites, thereby reducing ad hoc applications
and potential for aggrieved applicants.
Consultation
External Consultation - Community & Stakeholder
Nil
Internal Consultation
Manager Property
Departments/Sections Consulted:
Chief Executive Officer Community Services X Corporate Services
Executive Support Director Director
Community Development Financial Services
Community Facilities Fleet
Libraries & Galleries ICT
Local Laws Procurement
Waste & Environmental Health x Property
Revenue Services
Executive Services Environment & Sustainable Development Infrastructure Services
Director Director Director
Community Engagement Building & Plumbing Services Asset Management
Customer Service Development Assessment Buildings and Facilities
Governance Economic Development Civil Operations
People and Culture Environmental Services Disaster Management
Strategic Land Use Planning Infrastructure Planning,
Design and Delivery
Page 10 of 55
Section 11
SERVICES & ORGANISATION COMMITTEE MEETING AGENDA 8 JUNE 2021
Page 11 of 55
SERVICES & ORGANISATION COMMITTEE MEETING AGENDA 8 JUNE 2021
Attachment 1
MBN eres. y
. Council Polic
@ | COUNCIL COMMERCIAL USE
OF COMMUNITY LAND
| Corporate Plan Reference: Long term planning for Noosa Shire
| Endorsed by Council: OM-+-May 2044 17 June 2021
| [mee Wheat Lett)
POLICY BACKGROUND
The Noosa Shire is strongly focused on a sustainable future and ensuring that our natural environment
is valued, conserved and enhanced. Community land is a precious part of the environment which is in
high demand from the commercial sector. This demand needs to be carefully managed in accordance
with the needs of the community and the environment so that community use is not unreasonably
diminished and the environment is preserved. The Commercial Use of Community Land Policy sets out
the parameters for Council's approach for permit applications for the commercial use of community land.
COUNCIL POLICY
Policy Scope:
This Policy:
« Applies to a person or business undertaking commercial activity on Council controlled community
land; and
« Includes freehold land and trustee land under the control of Council such as parks reserves,
roadways (not state controlled roads), pathways, footpaths, foreshores and bathing reserves
The holding of the land determines the legal framework that applies. The Land Act 1994 applies to
reserves under the control of Council (state land). Local laws generally apply to Council freehold land
and roadways, foreshores and bathing reserves.
The Policy does not apply to:
« Footpath trading and dining, markets, leased sports grounds, street performers, commercial leases
and events; and
« Non-commercial recreation use by the community, not-for profit organisations, and school
curriculum activities.
Guiding Principles
« The community’s use and need for the land takes precedence over commercial operators’ need:
* Council's consideration of new commercial use activities will be primarily driven by direct
community evidence and demand for that activity;
Page 11 of 55Section 12
SERVICES & ORGANISATION COMMITTEE MEETING AGENDA 8 JUNE 2021
Page 12 of 55
SERVICES & ORGANISATION COMMITTEE MEETING AGENDA 8 JUNE 2021
COUNCIL POLICY - COMMERCIAL USE OF COMMUNITY LAND
« The commercial use activity must enhance the visitor and local experience of Noosa Shire;
* The commercial use must not adversely impact the community asset or the environment; and
« <A permit holder may only be granted two permits from the range available to reduce the likelihood
of a monopolistic permit environment while providing the opportunity for added local employment.
Permit Categories
Commercial High Use Permit
« threefFive year permit term;
* Subject to an-expression-cfinterest tender process every three-five years to allow Council to assess
all applications simultaneously to consider the overall impact on the community and commercial
businesses;
s Relate to activities on beaches and waterways, popular or high use parks, some roadways, pathways,
footpaths and trails where locations have a higher intensity of use and potentially more significant
impact on the community,
« Applications received outside of the expression—of-interesttender process will-be—appropsately
not be supported unless Council identifies overriding community need for the activity and agrees to
amend this policy; and
« Supported permit activities and locations are listed below.
Table 1 — Permitted Commercial High Use Activities and Locations
Activit Further details
LeamtoSurfLessons | Main Beach West Access 14 extending 50 metres west
Beach Hire Between Surf Club and Netanya buildings
Beach Hire Main Beach West
Snacks and Drinks First Point Designated car park
Refreshment Van
Snacks and Drinks Noosa Spit Designated car park
Refreshment Van
Beach Massage Noosa Main Beach Near 11 Hastings Street
f Dancing Lessons | MainBeach West | Betweenrockgryvnes .§§ |
Kite Surfing Lessons Sand spit and various locations
Mobile Beach “Hey Bill” Iconic Lifetime permit
Refreshments
Commercial Low Use permit
* One year permit:
« Generally operates 3 days per week or less:
« Low community impact;
« May not operate in a Commercial High Use Permit location; and
« Applications may be considered at any time.
ROLES AND RESPONSIBILITIES
Council:
« Will decide the type of activities, locations and number of Commercial High Use Permits;
« Isresponsible for assessing Commercial High Use Permit applications;
« Will review the previous permit holder's term and including but not limited to number of complaints,
feedback received from the community, impact on the environment and overall performance of the
permit holder, and
« Reserves the right at its absolute discretion not to offer any permit having given sufficient
Page 12 of 55Section 13
SERVICES & ORGANISATION COMMITTEE MEETING AGENDA 8 JUNE 2021
Page 13 of 55
SERVICES & ORGANISATION COMMITTEE MEETING AGENDA 8 JUNE 2021
consideration to the impact of the application on the community amenity and commercial businesses.
RELEVANT LEGISLATION
Land Act 1994
Local Goverment Act 2009
Local Law (1) Administration
Local Law (4) Local Government Controlled Areas, Facilities, Infrastructure and Roads
Local Law (6) Bathing Reserves
Version control
Version Reason! Tigger Change (Y/N) Endorsed’ Reviewed by Date
1.0 New Policy N Counc 01/05/2014
| 11 Updated Policy Y Counc’ 17/06/2021
Noosa Council Page 2 of 2
Page 13 of 55Section 14
SERVICES & ORGANISATION COMMITTEE MEETING AGENDA 8 JUNE 2021
Attachment 2
Page 14 of 55
SERVICES & ORGANISATION COMMITTEE MEETING AGENDA 8 JUNE 2021
Attachment 2
ee! NOOSA y
7 . Council Polic
! @ | COUNCIL COMMERCIAL USE
OF COMMUNITY LAND
Corporate Plan Reference: Long term planning for Noosa Shire
Endorsed by Council: 17 June 2021
POLICY BACKGROUND
The Noosa Shire is strongly focused on a sustainable future and ensuring that our natural environment
is valued, conserved and enhanced. Community land is a precious part of the environment which is in
high demand from the commercial sector. This demand needs to be carefully managed in accordance
with the needs of the community and the environment so that community use is not unreasonably
diminished and the environment is preserved. The Commercial Use of Community Land Policy sets out
the parameters for Council’s approach for permit applications for the commercial use of community land.
COUNCIL POLICY
Policy Scope:
This Policy:
« Applies to a person or business undertaking commercial activity on Council controlled community
land; and
« Includes freehold land and trustee land under the control of Council such as parks reserves,
roadways (not state controlled roads), pathways, footpaths, foreshores and bathing reserves
The holding of the land determines the legal framework that applies. The Land Act 1994 applies to
reserves under the control of Council (state land). Local laws generally apply to Council freehold land
and roadways, foreshores and bathing reserves.
The Policy does not apply to:
« Footpath trading and dining, markets, leased sports grounds, street performers, commercial leases
and events; and
« Non-commercial recreation use by the community, not-for profit organisations, and school
curriculum activities.
Guiding Principles
« The community’s use and need for the land takes precedence over commercial operators’ need;
« Council's consideration of new commercial use activities will be primarily driven by direct
community evidence and demand for that activity;
Page 14 of 55Section 15
SERVICES & ORGANISATION COMMITTEE MEETING AGENDA 8 JUNE 2021
Page 15 of 55
SERVICES & ORGANISATION COMMITTEE MEETING AGENDA 8 JUNE 2021
COUNCIL POLICY - COMMERCIAL USE OF COMMUNITY LAND
« The commercial use activity must enhance the visitor and local experience of Noosa Shire;
« The commercial use must not adversely impact the community asset or the environment; and
« A permit holder may only be granted two permits from the range available to reduce the likelihood
of a monopolistic permit environment while providing the opportunity for added local employment.
Permit Categories
Commercial High Use Permit
« Five year permit term;
« Subject to a tender process every five years to allow Council to assess all applications simultaneously
to consider the overall impact on the community and commercialbusinesses;
« Relate to activities on beaches and waterways, popular or high use parks, some roadways, pathways,
footpaths and trails where locations have a higher intensity of use and potentially more significant
impact on the community,
« Applications received outside of the tender process will not be supported unless Council identifies
overriding community need for the activity and agrees to amend this policy; and
« Supported permit activities and locations are listed below.
Table 1 — Permitted Commercial High Use Activities and Locations
_ Activity ss CiLocation =— ss] Further details
LeamtoSurfLessons Main Beach West Access 14 extending 50 metres west
Lean to Surf Lessons Main Beach West Access 11extending 50 metres east
Between Surf Club and Netanya buildings
Main Beach West
cone
Refreshment Van
Refreshment Van
Beach Massage Noosa Main Beach Near 11 Hastings Street
Surf Dancing Lessons Main Beach West Between rock groynes
Mobile Beach “Hey Bill” Iconic Lifetime permit
Refreshments
Commercial Low Use permit
* One year permit;
« Generally operates 3 days per week or less;
* Low community impact;
« May not operate in a Commercial High Use Permit location; and
« Applications may be considered at any time.
ROLES AND RESPONSIBILITIES
Council:
« Will decide the type of activities, locations and number of Commercial High Use Permits;
« Isresponsible for assessing Commercial High Use Permit applications;
« Will review the previous permit holder's term and including but not limited to number of complaints,
feedback received from the community, impact on the environment and overall performance of the
permit holder, and
« Reserves the right at its absolute discretion not to offer any permit having given sufficient
consideration to the impact of the application on the community amenity and commercial businesses.
Page 15 of 55Section 16
SERVICES & ORGANISATION COMMITTEE MEETING AGENDA 8 JUNE 2021
Page 16 of 55
SERVICES & ORGANISATION COMMITTEE MEETING AGENDA 8 JUNE 2021
RELEVANT LEGISLATION
Land Act 1994
Local Goverment Act 2009
Local Law (1) Administration
Local Law (4) Local Government Controlled Areas, Facilities, Infrastructure and Roads
Local Law (6) Bathing Reserves
ve - . T Reason! Tngger Change (Y/N Endorsed) Reviewed by Date
Page 16 of 55Section 17
SERVICES & ORGANISATION COMMITTEE MEETING AGENDA 8 JUNE 2021
3 APPLICATION OF NATIONAL COMPETITION POLICY REFORM FOR 2021-22 BUDGET
Author Manager Financial Services, Trent Grauf
Corporate Services Department
Index ECM/ 22.11 National Competition Policy
Attachments Nil
EXECUTIVE SUMMARY
Not applicable.
RECOMMENDATION
That Council note the report by the Manager Financial Services to the Services and Organisation
Committee Meeting dated 8 June 2021 and:
A. Continue to apply the Full Cost Pricing reform option to the Waste Management business
activity for the 2021/22 financial year in accordance with section 44(1)(b) of the Local
Government Act 2009; and
B. Continue to apply the Code of Competitive Conduct to the Holiday Parks business activity
for the 2021/22 financial year in accordance with section 47 of the Local Government Act
2009.
REPORT
The Local Government Act 2009 requires Council to decide each financial year whether to apply
National Competition Policy (NCP) reform to its identified business activities.
Certain activities of Council are required to be identified as business activities if they trade in goods
and services that could potentially be delivered by a private sector firm for the purposes of earning
profits in the absence of Council’s involvement. They do not include the non-business, non-profit
activities of Council such as the libraries, aquatic centre, parks maintenance etc.
The primary purpose for Councils to apply NCP reforms to its business activities is to assist in
removing anti-competitive conduct, encourage greater transparency in the operation of its
competitive activities and improve the allocation of Council’s limited resources.
A number of different reform options are provided under legislation for application to identified
business activities. Commercialisation or Full Cost pricing reforms are generally applied to larger
or financially significant business activities, whereas the Code of Competitive Conduct is applied
to the smaller or prescribed business activities.
The general premise to consider is that the larger the Council business activity the larger the
potential financial impact on the local economy and potential competitors, and hence greater level
of reform applied to ensure ongoing competitive neutrality.
1. Business Activity Classification
Expenditure thresholds are published each financial year by the Department of State Development,
Infrastructure, Local Government & Planning. Councils are required to determine if any of their
activities deemed competitive in nature are classified as either a significant business activity based
on the definition under the Local Government Regulation 2012, or a prescribed or smaller business
activity when implementing the Competitive Code of Conduct. The expenditure thresholds
applicable for the 2021/22 financial year are as follows:
$9.7 million for significant business activities; and
$340,000 for Code of Competitive Conduct business activities.
Page 17 of 55
Section 18
SERVICES & ORGANISATION COMMITTEE MEETING AGENDA 8 JUNE 2021
2. Application to Identified Business Activities for the 2021/22 Financial Year
Two of Council’s activities have been identified as competitive in nature that meet the criteria and
relevant threshold levels for identification as business activities. The activities that have been
identified and reform levels to apply (based on the estimated annualised budgeted expenditure)
are:
Business Activity Expenditure Reform Level
Waste Management $13.5 million Significant
Holiday Parks $2.2 million Code of Competitive Conduct
Note: annualised expenditure for significant activities includes total operating expenses less depreciation less
competitive neutrality costs plus interest and loan redemption. Expenditure for code of competitive conduct activities
includes total operating expenses plus interest.
Previous Council Consideration
Council has adopted NCP reforms to the Waste Management and Holiday Parks business activities
since de-amalgamation in 2014.
Finance
The financial implications of NCP reforms primarily revolve around pricing strategies for full cost
recovery, which includes a return on investment component. In addition, there is an administrative
effort in ensuring ongoing competitive neutrality compliance (i.e. budget preparation, reporting, full
cost pricing modelling).
Risks & Opportunities
Failure to appropriately review and apply competition reforms annually is a breach of the Local
Government Act 2009, and could also potentially result in competitive neutrality complaints should
appropriate adjustments not be incorporated into business activity pricing decisions.
Consultation
External Consultation - Community & Stakeholder
Council has referenced the latest advice received from by the Department of Local Government,
Racing and Multicultural Affairs in relation to expenditure thresholds.
Internal Consultation
Nil.
Departments/Sections Consulted:
Chief Executive Officer Community Services X Corporate Services
Executive Officer Director X Director
Executive Support Community Development X Financial Services
Community Facilities ICT
Libraries & Galleries Procurement & Fleet
Local Laws Property
Waste & Environmental Health Revenue Services
Executive Services Environment & Sustainable Development Infrastructure Services
Director Director Director
Community Engagement Building & Plumbing Services Asset Management
Customer Service Development Assessment Buildings and Facilities
Governance Economic Development Civil Operations
People and Culture Environmental Services Disaster Management
Strategic Land Use Planning Infrastructure Planning,
Design and Delivery
Page 18 of 55
Section 19
SERVICES & ORGANISATION COMMITTEE MEETING AGENDA 8 JUNE 2021
4 2021-22 FEES AND CHARGES
Author Manager Financial Services, Trent Grauf
Corporate Services Department
Index ECM/ Subject/ 2021 - 2022 Budget
Attachments 1. 2021-22 Schedule of Fees and Charges (85 page attachment provided
separately to this agenda)
EXECUTIVE SUMMARY
General cost-recovery fees and commercial charges are expected to generate approximately
$17.4 million in the 2021-22 financial year, representing just over 16% of Council’s annual
operating revenue. Fees and charges are set where possible to reflect cost recovery, with
commercial charges set at full cost after consideration of market factors. The 2021-22 fees and
charges schedule is provided in Attachment 1.
RECOMMENDATION
That Council note the report by the Manager Financial Services to the Services & Organisation
Committee Meeting dated 8 June 2021 and pursuant to sections 97, 98 and 262(3)(c) of the Local
Government Act 2009, fix, for the 2021-22 financial year the cost-recovery fees and commercial
charges provided as Attachment 1 to the report.
REPORT
Section 97 of the Local Government Act 2009 requires that cost-recovery fees are to be set at a
level equal to or less than cost of providing a particular service. As part of the 2021-22 budget
development, fees and charges were reviewed to ensure that where possible prices were set for
anticipated volumes at cost reflective levels in line with legislation. Increases identified at levels
above inflation were subsequently presented to Councillors through budget workshops for
discussion and agreement.
Charges which are commercial in nature are set in accordance with Section 262(3)(c) of the Local
Government Act 2009. Commercial charges are applicable to both of Council’s nominated
business activities, Waste Management and the Holiday Parks. Full cost price modelling was
undertaken for both of these activities to ensure that charges reflected full cost and a user pays
philosophy, and no general rate subsidy is required.
Previous Council Consideration
Council considers fees and charges levels annually as part of the budget process. Fees and
charges can also be amended, removed or introduced during a financial year via Council
resolution.
Finance
General cost-recovery fees and commercial charges are expected to generate approximately
$17.4 million in the 2021-22 financial year, representing just over 16% of Council’s combined
annual operating revenue.
Risks & Opportunities
Failure to appropriately adopt general cost-recovery fees and commercial charges may result in
Council being left without the head or power to charge for goods and services, compromising
ongoing financial sustainability and Council’s reputation.
Page 19 of 55
Section 20
SERVICES & ORGANISATION COMMITTEE MEETING AGENDA 8 JUNE 2021
Consultation
External Consultation - Community & Stakeholder
Nil.
Internal Consultation
Departments/Sections Consulted:
X Chief Executive Officer X Community Services X Corporate Services
Executive Officer Director X Director
Executive Support Community Development Financial Services
Community Facilities ICT
Libraries & Galleries Procurement & Fleet
Local Laws Property
Waste & Environmental Health Revenue Services
X Executive Services X Environment & Sustainable Development X Infrastructure Services
Director Director Director
Community Engagement Building & Plumbing Services Asset Management
Customer Service Development Assessment Buildings and Facilities
Governance Economic Development Civil Operations
People and Culture Environmental Services Disaster Management
Strategic Land Use Planning Infrastructure Planning,
Design and Delivery
Page 20 of 55
Section 21
SERVICES & ORGANISATION COMMITTEE MEETING AGENDA 8 JUNE 2021
6 REPORTS FOR NOTING BY THE COMMITTEE
5 GO NOOSA – 2020-21 PEAK PERIOD TRAFFIC MANAGEMENT EVALUATION
Author Project Officer, Joanna Ferris
Infrastructure Services Department
Index ECM / Projects & Contracts / Noosa Transport Strategy / General
ECM / Subject / Traffic Management / Coastal Traffic & Transport Planning
Attachments 1. Go Noosa 2020-21 Peak Period Traffic Management Initiatives
EXECUTIVE SUMMARY
Not applicable.
RECOMMENDATION
That Council note the report by the Project Officer to the Services and Organisation Committee
Meeting dated 8 June 2021 regarding the evaluation of Go Noosa – Christmas 2020-21 and Easter
2021 and note that a further report will be brought to Council on recommendations for managing
peak period traffic for Christmas 2021-22 and Easter 2022.
REPORT
Following Council adoption of the Noosa Transport Strategy 2017-2027, Council introduced a
range of initiatives in the Christmas holidays of 2018/2019 under the branding of Go Noosa as a
program of trials with the objective of addressing peak holiday transport impacts.
Go Noosa has subsequently operated each Christmas and Easter holidays with the exception of
Easter 2020, which was cancelled due to a COVID lock down.
This report provides an evaluation of the Go Noosa initiatives implemented over the 2020/2021
Queensland State School Christmas and 2021 Easter holidays.
A further report will be presented to Council on the proposed 2021/22 Go Noosa Christmas Holiday
and 2022 Easter Holiday Peak Period Traffic Management initiatives.
1. Go Noosa – Christmas 2020/21 & Easter 2021 Peak Period Traffic Management
Initiatives
The following initiatives were implemented over the Queensland State School Christmas holidays
(12 December 2020 – 26 January 2021) and Easter holidays (2-18 April 2021):
Free buses (5 TransLink services)
Temporary 064 Peregian- Noosa Heads bus service
Temporary 065 Go Noosa Loop bus service
Park & Ride - Noosa AFL Ground, Noosa Junction Transit Centre & The J
2 minute Drop & Go car parks
Digital Information Boards
Traffic control
Wayfinding
Parking changes on Hastings Street
Paid parking in the Noosa Heads Lions Park
Promotion of Noosa Ferry
Marketing
Page 21 of 55
Section 22
SERVICES & ORGANISATION COMMITTEE MEETING AGENDA 8 JUNE 2021
The evaluation data was sourced by various means including:
Traffic, cycle and pedestrian counts on 3 January
Bus patronage counts
Visual observations
Stakeholder feedback
Feedback surveys
Noosa Heads Lions Park paid parking receipts
Tourism Noosa Data
Anecdotal information from Ferry Operator
It is acknowledged that behaviour change projects are difficult to evaluate given the lack of control
groups, challenge in obtaining data and variability in factors affecting behaviour. For example,
COVID may have influenced people’s willingness to catch a crowded bus. As such, the insights
are based on a review of available information compared to desired outcomes of the 2017-2027
Noosa Transport Strategy and information obtained in previous years.
Table 1 summarises the initiatives, comparative analysis and insights and data. For a detailed
assessment of each of the initiatives, refer to Attachment 1: Go Noosa 2020-21 Peak Period Traffic
Management Initiatives
Page 22 of 55
Section 23
SERVICES & ORGANISATION COMMITTEE MEETING AGENDA 8 JUNE 2021
Table 1: Go Noosa Initiatives, Insights and Data Summary
Comparative Analysis
Initiative Summary 2020/21 Data 2019/2020 Data 2018/2019 Data
& Insights
COVID-19 IMPACTS Noosa accommodation Christmas 20/21 – COVID 19 Christmas 19/20 – COVID not a Christmas 18/19 No COVID
occupancy in January global impact.
& April 2021 was on State & International border
par with pre-COVID restrictions The visitation figures from Tourism
2019 occupancy. Northern Beaches, NSW Research Australia for the
COVID lockdown (19 Dec – 10 December quarter 2020 (the latest
Visitation (overnight Jan) data available) show that overnight
and day trip visitors) in
visitors were down -26% on the
December 2020 was
December quarter 2019, and day
down approximately
trip numbers were down -23% in
20% in comparison to
the same time.
2019. January data is
not available. Visitation
in April 2021 was 200%
up on 2020 figures.
Noosa accommodation Noosa accommodation 73% Noosa accommodation 71%
occupancy Jan 2021 70% occupancy Jan 2020 occupancy Jan 2019
Data source: Tourism Data source: Tourism Data source: Tourism
Research Australia. Research Australia. Research Australia.
Easter 2021 – COVID State & Easter 2020 - COVID Easter 2019 - No COVID
international border restrictions Lockdown.
Go Noosa Easter coincided Noosa accommodation Noosa accommodation
with the end of a 3-day snap occupancy in April 2020: occupancy April 2019
24% 67%
COVID lockdown in the greater
Data source: Tourism Data source: Tourism
Brisbane.
Research Australia. Research Australia.
Mandatory wearing of masks in
public in all of Queensland
including on public transport.
Noosa accommodation
Occupancy in April 2021
68%
Data source: Tourism
Research Australia.
Page 23 of 55
Section 24
SERVICES & ORGANISATION COMMITTEE MEETING AGENDA 8 JUNE 2021
Comparative Analysis
Initiative Summary 2020/21 Data 2019/2020 Data 2018/2019 Data
& Insights
FREE BUSES
• 5 TransLink Bus A 20% increase in bus Total of 253,647 passenger bus Total of 245,096 passenger bus Total of 285,913 passenger bus trips.
services patronage in 2019/20 & trips. Includes 065 Loop Bus trips. Includes 065 Loop Bus. Xmas Excludes 065 Loop Bus
a 20% decrease in only, Easter cancelled due to
• 065 Go Noosa
2020/21 therefore COVID.
Loop Bus
maintained 2018/19
• 064 Peregian- patronage levels Decreased patronage 20% Increased patronage over 20% Increased patronage over 41%
Noosa Bus despite the impact of over Xmas/New Year Xmas./New year holiday Xmas/New Year holiday
COVID. holiday period year on period year on year period year on year
year Data source:
Data source: TransLink & Data source: TransLink &
TransLink & Bus
Bus Operators. Bus Operators.
Operators.
Decrease in private Decreased private vehicle 4% Increased private vehicle 6% Decreased private vehicle 2%
vehicles entering use (on measured day (3 use (on measured day (3 use (on measured day (3
Hastings Street Jan) for Noosa Drive). Jan) for Noosa Drive). Jan) for Noosa Drive).
precinct on 3 Jan 2021
Data source: Contracted Data source: Contracted Data source: Contracted
(year on year).
traffic engineer traffic engineer traffic engineer consultants.
consultants. consultants.
Significant increase in Increase in 42% No change in 0% Increase in 3%
motorbikes/scooters motorbikes/scooters motorbikes/scooters, motorbikes/scooters
entering the Hastings
Increase in bicycles 4% Decrease in bicycles 45% Increase in bicycles 27%
Street precinct on 3
Jan 2021 (year on Decrease in pedestrians 12% Increase in pedestrians 4% Increase in pedestrians 7%
year).
(on measured day (3 Jan) (on measured day (3 Jan) (on measured day (3 Jan)
for Noosa Drive). for Noosa Drive). for Noosa Drive).
Data source: Contracted Data source: Contracted Data source: Contracted
traffic engineer traffic engineer traffic engineer consultants.
consultants.
Page 24 of 55
Section 25
SERVICES & ORGANISATION COMMITTEE MEETING AGENDA 8 JUNE 2021
Comparative Analysis
Initiative Summary 2020/21 Data 2019/2020 Data 2018/2019 Data
& Insights
• 5 TransLink Bus Provision of free buses 56% of survey respondents would 70% of survey respondents would 67% of survey respondents would have
services continues to reduce the have driven a car or been a have driven a car or been a driven a car or been a passenger in a
number of potential passenger in a car if the buses had passenger in a car if the buses had car if the buses had not been free.
• 065 Go Noosa
vehicles entering the not been free. not been free.
Loop Bus This equates to approximately 2,348
Hastings Street
This equates to approximately This equates to approximately car trips (figure based on bus
• 064 Peregian- precinct.
1,879 car trips (figure based on 3,177 car trips (figure based on bus patronage and TMR HHTS assumption
Noosa Bus
bus patronage and TMR HHTS patronage and TMR HHTS of 1.2 occupancy per car).
assumption of 1.2 occupancy per assumption of 1.2 occupancy per
Data source: Go Noosa Customer
car). car).
Survey 19/18.
Data source: Go Noosa Customer Data source: Go Noosa Customer
Survey 20/21. Survey 19/20.
Increase in bus user 98% of survey 94% of survey respondents 94% of survey respondents
satisfaction. respondents were: were: were:
Very satisfied 85% Very satisfied Very satisfied 70%
74%
Satisfied 13% Satisfied. 20% Satisfied 24%
Data source: Go Noosa Data source: Go Noosa Data source: Go Noosa
Customer Survey 20/21. Customer Survey 19/20. Customer Survey 18/19.
Avoiding traffic & The main reason people caught a The main reason people caught a
The main reason people caught a free
congestion continues to free bus was to avoid traffic and free bus was to avoid traffic and
bus was to avoid traffic and
be the main reason congestion, and equal second was congestion, and secondly because
congestion, and secondly because it is
why people catch a because it is difficult to find a car it is difficult to find a car park.
difficult to find a car park.
free bus park & more convenient to catch a Data source: Go Noosa Customer
Data source: Go Noosa Customer
bus. Survey 19/20.
Survey 18/19.
Data source: Go Noosa Customer
Survey 20/21.
• 5 TransLink Bus
services Increase in survey Noosa Shire 43% Noosa Shire 68% Noosa Shire 59%
respondents who are Sunshine Coast 7.5% Sunshine Coast 6.5% Sunshine Coast 7.5%
• 065 Go Noosa not Noosa Shire Queensland 19% Queensland 8% Queensland 12.5%
Loop Bus residents. Interstate 29% Interstate Interstate
14% 14.5%
• 064 Peregian- International 1.5% International 3.5% International 6.5%
Noosa Bus Data source: Go Noosa Data source: Go Noosa Data source: Go Noosa
Customer Survey 20/21. Customer Survey 19/20. Customer Survey 18/19.
Page 25 of 55
Section 26
SERVICES & ORGANISATION COMMITTEE MEETING AGENDA 8 JUNE 2021
Comparative Analysis
Initiative Summary 2020/21 Data 2019/2020 Data 2018/2019 Data
& Insights
PARK & RIDE
Dedicated Park & Ride Decrease in the 27% of survey respondents used a 40% of survey respondents used a Dedicated Park & Ride not trialled.
facilities including: number of survey dedicated Park & Ride: dedicated Park & Ride:
Noosa AFL Grounds, respondents using a
Weyba Road, The J dedicated Park & Ride AFL Grounds 24% AFL Grounds 25% Parked the car near a 30%
and Noosa Junction suggesting many are Noosa Junction Transit 19% Noosa Junction Transit 23%
bus stop to catch a bus
Transit Centre. able to access a bus Centre Centre Walked to their nearest
service without the Other location in Noosa Other location in Noosa bus stop. 61%
10%
need to drive or are Junction 18% Junction
choosing their own 6% Data source: Go Noosa
The J 4% The J Customer Survey 18/19.
preferred Park & Ride Other Other 36%
location known as 35%
“Hide & Ride”. Data source: Go Noosa Data source: Go Noosa
Customer Survey 20/21. Customer Survey 19/20.
DROP & GO
Dedicated 2-minute Signage was Additional 2-minute Drop & Go car Hastings Street Bus Interchange 2 Not trialled
Drop & Go car parking disregarded. parks trialled on Noosa Parade & minute Drop & Go car parks trialled.
spaces, which allow Requires local law Noosa Drive.
Required additional and improved
drivers to drop off & enforcement to be
Improved signage including on- signage.
pick up passengers effective.
ground decals.
and goods close to Drivers find their own
Hastings Street. preferred Drop & Go
locations e.g. loading
bays and no standing
zones.
NOOSA FERRY Awareness of Ferry Go Noosa marketing of the Not trialled Not trialled
Promotion of Noosa frequent travellers pass discounted ferry pass commenced
Ferry Cruise company is increasing. Christmas 2020/21 with 15% of
discounted travel Passenger data not survey respondents aware of the
passes for locals and available due to discounted passes. By Easter
visitors commercial in 2021, this had increased to 35%.
confidence. Feedback
Data source: Go Noosa Customer
from operator was that
Survey 20/21.
ferry patronage was
more consistent &
sustained rather than
peaks and lows.
Page 26 of 55
Section 27
SERVICES & ORGANISATION COMMITTEE MEETING AGENDA 8 JUNE 2021
Comparative Analysis
Initiative Summary 2020/21 Data 2019/2020 Data 2018/2019 Data
& Insights
INFORMATION SYSTEMS
Roadside digital Increase in roadside 52% of survey respondents 36% of survey respondents
40% of survey respondents indicated
information boards and digital information indicated that the roadside digital indicated that the roadside digital
that the roadside digital information
Go Noosa App boards informing travel information boards helped to information boards helped to inform
boards helped to inform their travel
choice. inform their travel choices (19% - their travel choices (26% - not
Digital information choices (25% - not applicable, 16% -
unaware of the boards 18% - no, applicable, 14% - unaware of the
boards at key entry unaware of the boards, 18% - no).
1% - not applicable). boards, 22% - no).
points to Noosa
Data source: Go Noosa Customer
displaying: Data source: Go Noosa Customer Data source: Go Noosa Customer
Survey 18/19.
Survey 20/21. Survey 19/20.
Car park availability
Park & Ride
Go Noosa App Go Noosa App in next phase of 7,800 App downloads. Go Noosa App was not formally
Ferry informing travel choice. development and not available. available.
Bus 36% of survey respondents said the
Go Noosa App was useful, 21%
said it wasn’t and 43% didn’t know
about the App.
Data source: Go Noosa Customer
Survey 19/20.
TRAFFIC CONTROL & WAYFINDING
Traffic control to Improved bus travel Bus travel time from Noosa Bus travel time from Noosa
prioritise pedestrian time from Noosa Junction to Hastings Street: 6-8 Junction to Hastings Street: 7 -14 Bus travel time from Noosa Junction to
and bus movements Junction to Hastings minutes. minutes. Hastings Street: 8 -10 minutes.
and vehicle flow. Street bus stop with the Data source: Contracted traffic
Data source: Contracted traffic Data source: Contracted traffic engineer consultants
use of traffic control.
Wayfinding signage to engineer consultants engineer consultants
direct cars to Park &
Ride and to encourage
pedestrians to use Requires continuous The following question was Not included in the Go Noosa Not included in the Go Noosa Survey
preferred crossings. improvements to included in the Easter 2021 Go Survey
optimise use of traffic Noosa Customer Survey:
control.
Do you think the traffic control are
Requires further affective at prioritising the
community movement of buses, pedestrians
consultation. and vehicle flow?
Page 27 of 55
Section 28
SERVICES & ORGANISATION COMMITTEE MEETING AGENDA 8 JUNE 2021
Comparative Analysis
Initiative Summary 2020/21 Data 2019/2020 Data 2018/2019 Data
& Insights
Yes - 63%
No - 7%
Unsure - 30%
(83 respondents answered the
question and 26 skipped the
question).
NOOSA HEADS LIONS PARK – PAID PARKING
Use of the Noosa Use of the Noosa Sept 2020: Did not operate. Did not operate.
Heads Lions Park for Heads Lions Park for
Total revenue: $46,920
paid parking. paid parking has been
expanded to include all Average vehicles per day: 138
school holidays and
long weekends for the Operational 17/17 planned days.
period of the public
health declaration of
COVID.
In 2019/20, the Christmas Christmas Christmas
available car parking
Total revenue: $93,400 Total revenue: $79,800. Total revenue: $133,520
space was reduced in
order to protect tree Average vehicles per day: 212 Average vehicles per day: 166 Average vehicles per day: 257
roots, In 2020/21 an
Operational 22/31 planned days. Operational 24/27 planned days. Operational 26/28 planned days.
additional parking area
was found in a new
location behind the
amenity block, which
increased the average
daily vehicle numbers.
Paid parking closed on Easter Easter Easter
a number of days due
Total revenue: $27,260 Did not operate due to Covid-19 Total revenue: $13,680
to wet weather.
Average vehicles per day:124 restrictions. Average vehicles per day: 114
Operational 11/17 planned days. Operational 6/16 planned days.
Page 28 of 55
Section 29
SERVICES & ORGANISATION COMMITTEE MEETING AGENDA 8 JUNE 2021
Comparative Analysis
Initiative Summary 2020/21 Data 2019/2020 Data 2018/2019 Data
& Insights
Use of the Noosa Anzac Day long weekend Did not operate. Did not operate.
Heads Lions Park for
Total revenue: $9,080
paid parking has been
Average vehicles per day:151
expanded to include all
Operational 3/3 planned days.
school holidays and
long weekends for the
period of the public
health declaration of
COVID.
Paid parking closed May Day long weekend Did not operate. Did not operate.
due to wet weather.
MARKETING
The Go Noosa brand Catching a free bus last The means by which survey The means by which survey The means by which survey
and trials were year has become the respondents found out about Go respondents found out about Go respondents found out about Go
marketed through: number one means by Noosa: Noosa: Noosa:
Print which people are 1. Caught free bus last 40% 1. Street banners 38% 1. Street banners & 38%
Online aware of Go Noosa, year 2. Caught free bus last Caught Free bus last
Social media which indicates that the 2. Street banners 28% year 35% year
Signage program has become 3. Word of mouth 28% 3. Bus stop sign 32% 2. Bus stop sign 37%
Radio well known. 4. Bus stop sign 25% 4. Facebook 28% 3. Newspaper 31%
Stakeholder Street banners 5. Roadside boards 14% 5. Newspaper 23% 4. Roadside boards 28%
networks continue to be an 6. Poster 8% 6. Poster 19% 5. Facebook 24%
Accommodation effective marketing 7. Newspaper 8% 7. Roadside boards 18% 6. Poster 20%
providers tool. 8. Accommodation 7% 8. Word of mouth 17% 7. Word of mouth 19%
It is promising to see provider 9. Go Noosa App 13% 8. Other 8%
an increase in 9. Other 7% 10. Other 5% 9. Radio 6%
awareness through 10. Facebook 6% 11. Accommodation 5% 10. Volunteer 5%
accommodation 11. IN Noosa 4% provider 11. Accommodation 3%
providers as this has 12. Visitor info centre 3% 12. TV ad 4% provider
been a targeted 13. Didn’t know 2% 13.Radio 4%
marketing focus.
Note: Respondents could select Note: Respondents could select Note: Respondents could select
multiple options. multiple options. multiple options.
Data source: Go Noosa Customer Data source: Go Noosa Customer Data source: Go Noosa Customer
Survey 20/21. Survey 19/20. Survey 18/19.
Page 29 of 55
Section 30
SERVICES & ORGANISATION COMMITTEE MEETING AGENDA 8 JUNE 2021
NOTE: Go Noosa Customer Survey responses:
Christmas & Easter 2018/19 = 435 surveys.
Christmas 2019/20 = 354 surveys.
Christmas & Easter 2020/21= 237 surveys. Noting a reduction in survey responses may be due to a high number of people who ‘caught a free bus last year’
therefore may have already provided feedback previously.
Page 30 of 55
Section 31
SERVICES & ORGANISATION COMMITTEE MEETING AGENDA 8 JUNE 2021
Previous Council Considerations
Ordinary Meeting, 18 February 2021, Item 11, Page 13
That Council note the report by the Project Officer – Transport Innovation to the General Committee
Meeting dated 15 February 2021, and
A. Approve the use of free travel on the temporary 065 Go Noosa Loop bus from 2 - 18 April
2021.
B. Subject to TransLink agreement, approve the use of free travel on the temporary 064 Peregian
Beach to Noosa Heads bus from 2 - 18 April 2021.
C. Subject to TransLink agreement, approve the use of free travel on TransLink routes 628, 629
and 632 from 2 - 18 April 2021.
D. Delegate authority for the CEO to cancel, stand down and recommence the temporary 065 Go
Noosa Loop Bus, the temporary 064 Peregian Beach to Noosa Heads bus and TransLink
routes 626, 627, 628, 629, 632 based on the professional advice from Council’s COVID Safety
Team and seeking the input from Noosa Chamber of Commerce, Tourism Noosa, the
Transport Strategy Steering Group and Hinterland Business Representatives including advice
and information from the Queensland Government recommended COVID Safe Public
Transport Plan as to suggested best practice and policy guidelines as their primary Terms of
Reference.
E. Approve the continued promotion of the Noosa Ferry in Go Noosa marketing as an alternative
mode of travel.
F. Approve the use of the Noosa AFL ground, The J car park and Noosa Junction Transit Centre
as Park & Ride locations.
G. Approve the use of Variable Message Signs (VMS) at key entry points to Noosa from 2 – 18
April 2021 for the purpose of informing motorists of car parking availability and alternative travel
options to the Hastings Street precinct.
H. Approve the use of traffic control in the Hastings Street precinct and surrounding areas to
manage vehicle and pedestrian movements from 2 - 18 April 2021 as required and request
that staff consult with the community and residents to provide feedback for future reference.
I. Approve the use of wayfinding signage in the Hastings Street precinct, Noosa Junction and
Noosaville from 2 - 18 April 2021.
J. Approve the temporary conversion of 8 parallel car parks on the southern side of Hastings
Street from the Hastings Street roundabout to 28 Hastings Street for other uses including,
loading bays, bicycle and scooter parking, and increased footpath, from 2 - 18 April 2021
K. Approve the continuation of the trial installation of 2 minute Drop & Go car parking bays in the
Noosa Heads Precinct.
L. Approve the use of the Noosa Heads Lions Park for paid parking as part of Go Noosa
Christmas 2019/20 (14 - 15 December 2019, 21 - 22 December 2019, 26 December 2019 –
12 January 2020, 18 - 19 January 2020, and 25 – 26 - 27 January 2020) and Easter 2020 (4 -
5 April 2020, 10 - 13 April 2020 (Easter long week-end) and 18 - 19 April 2020).; and
M. Approve 50% of the car parking revenue to go to the Tewantin-Noosa Lions Club and the
remaining revenue to go towards Go Noosa initiatives.
Ordinary Meeting Minutes, 15 October 2020, Item 3, Page 22
That Council note the report by the Project Manager and Project Officer – Transport Innovation to
the Services & Organisation Committee Meeting dated 6 October 2020, and:
A. Approve the use of the 065 Go Noosa Loop bus servicing Weyba Road, Noosa Parade,
Hastings Street and Noosa Drive from the 12 December 2020 to the 26 January 2021 with
authority for the CEO to cancel, stand down and recommence the service based on the
Page 31 of 55
Section 32
SERVICES & ORGANISATION COMMITTEE MEETING AGENDA 8 JUNE 2021
professional advice from Council’s COVID Safety Team and seeking the input from Noosa
Chamber of Commerce, Tourism Noosa, the Transport Strategy Steering Group and
Hinterland Business Representatives including advice and information from the Qld
Government recommended COVID Safe Public Transport Plan as to suggested best practice
and policy guidelines as their primary Terms of Reference.
B. Approve the use of the Noosa AFL ground, The J car park and Noosa Junction Transit Centre
as Park & Ride locations.
C. Approve the use of Variable Message Signs (VMS) at key entry points to Noosa from 12
December 2020 to the 26 January 2021 for the purpose of informing motorists of car parking
availability.
D. Approve the use of traffic control in the Hastings Street precinct and surrounding areas to
manage vehicle and pedestrian movements from the 12 December 2020 to the 26 January
2021 as required.
E. Approve the use of the Noosa Heads Lions Park for paid parking on the 12 to 13 December
2020, 19 to 20 December 2020, 26 December to 17 January 2021 inclusive, and 23 to 26
January 2021.
F. Approve the use of wayfinding signage in the Hastings Street precinct, Noosa Junction and
Noosaville from the 12 December 2020 to the 26 January 2021.
G. Approve the temporary conversion of 8 parallel car parks on the southern side of Hastings
Street from the Hastings Street roundabout to 28 Hastings Street for other uses including,
loading bays, bicycle and scooter parking, and increased footpath, from 12 December 2020 to
26 January 2021.
H. Approve the investigation and trial the promotion of the Noosa Ferry in Go Noosa marketing
as an alternative mode of travel.
I. Approve the trial installation of 2 minute Drop & Go areas on Noosa Parade and Noosa Drive.
J. Approve the use of the 064 Peregian Beach to Noosa Heads shuttle bus from the 12 December
2020 to the 26 January 2021 with delegated authority for the CEO to cancel, stand down and
recommence the service based on advice from Council’s COVID Safety Team.
K. Approve the use of free travel on TransLink bus services on routes 626, 627, 628, 629 and
632 from the 12 December 2020 to the 26 January 2021 with delegated authority for the CEO
to cancel, stand down and recommence the service based on advice from Council’s COVID
Safety Team.
Ordinary Meeting Minutes, 17 September 2020, Item 8, Page 16
That Council note the report by the Project Manager Transport Innovation to the General Committee
Meeting dated 14 September 2020 and:
A. Approve the use of the Noosa Heads Lions Park Reserve for paid car parking over 2020/21
Christmas holiday period from 14 December 2020 to 27 January 2021 with delegation to the
CEO to reduce the days subject to weather and advice from the Council COVID Safe team;
B. Approve the use of the Noosa Heads Lions Park Reserve for paid car parking over 2021 Easter
holiday period from 2 April 2021 to 18 April 2021 with delegation to the CEO to reduce the
days subject to weather and advice from the Council COVID Safe team;
C. Approve the use of the Noosa Heads Lions Park Reserve for paid car parking over the 2020
September holiday period from 19 September 2020 to 5 October 2020 with delegation to the
CEO to reduce the days subject to weather and advice from the Council COVID Safe team;
D. Write to the Department of Natural Resources, Mines and Energy and seek Ministerial
Approval for an inconsistent secondary use of the Noosa Heads Lions Park (Lot 117 on
SP108103) for paid car parking during school holidays and long weekends for the period of
the public health declaration for the COVID-19 pandemic; and
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Section 33
SERVICES & ORGANISATION COMMITTEE MEETING AGENDA 8 JUNE 2021
E. That an amount equivalent to 50% of Council’s share of the ‘profit’ from car parking in the
Noosa Heads Lions Park Reserve be held ‘in reserve’ and allocated to recreational
improvements in Lions park for residents and visitors alike, noting that the term ‘profit’ refers
to Council’s share of the revenue less costs associated with rectifying any damage/impact from
parking on the reserve, the hire of temporary fencing to protect children at the playground &
BBQ area, parking signage at Lions Park, the printing of tickets and the use of traffic control to
assist in the movement of pedestrians from Lions Park.
Finance
The table below compares the cost estimates of undertaking Christmas & Easter Go Noosa with
actual costs.
Table 2: Go Noosa Costs
Item Estimate Actuals Difference
Christmas 2020/21 Go Noosa $315,675 $295,941 -$19,734
Easter 2021 Go Noosa $201,352 $167,151 -$34,201
Sub Total Costs $517,027 $463,092 -$53,935
Christmas Lions Park paid parking total ($97,420) ($93,400) -$4,020
revenue. Council: $48,710 Council: $46,700 Council: -$2,010
Easter Lions Park paid parking total ($68,000) ($27,260) -$40,740
revenue Council: $34,000 Council :$13,630 Council: -$20,370
Sub Total Council Revenue $82,710 $60,330 -$22,380
Net Costs $434,317 $402,762 -$31,555
The net costs of the initiatives were less than estimated due to not needing to use contingency and
the paid parking income was 27% lower than estimated due to wet weather during Easter.
Risks & Opportunities
Operating the Go Noosa program over 2020 and 2021 has identified the following key risks:
Covid-19 impacts and restrictions on overall visitor numbers.
Revenue from paid parking at Noosa Heads Lions Park is highly variable.
Ferry patronage data is commercial in confidence
Opportunities
Requests for free buses during all school holidays/weekends was a recurring request in the Go
Noosa customer survey.
Opportunity to further explore car parking management controls e.g. timed and paid parking as per
the 2017-2027 Noosa Transport Strategy was also a recurring sentiment in the Go Noosa customer
survey.
50% of survey respondents were from outside Noosa and the Sunshine Coast, which is significantly
up from 25% last year. The large growth in patronage from visitors outside of the region is seen as
an opportunity to partner with Tourism Noosa to make further progress in attracting visitors by means
other than the private car.
The collection of vehicle and pedestrian counts on a single day (3 Jan) only provides insights and is
not fully representative of the entire period identifying an opportunity for investigation into a cost
effective permanent counting systems.
A future report to Council on the 2021/22 Christmas & Easter peak period traffic management will
explore future risks and opportunities.
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SERVICES & ORGANISATION COMMITTEE MEETING AGENDA 8 JUNE 2021
Consultation
The Go Noosa initiatives involved consultation and collaboration with many departments within
Council as well as external stakeholders and suppliers.
External Consultation – Stakeholders & Suppliers
TransLink Noosa News
Sunbus Traffic Control
Hastings Street Association Hayes Traffic Engineering
Noosa Junction Association Matrix Traffic & Transport Data specialists
ZEN – Transport Noosa AFL Club
Tourism Noosa Department of Natural Resources Mines
Tewantin Noosa Lions Club and Energy
Graphic Designers Noosa Farmers Market
Print & Signage Noosa Arts Theatre
Hillsong Church – The J
Shops outside temporary bus stops
Internal Consultation
Transport Strategy Steering Group Building & Facilities
Community Engagement Electrician
Infrastructure, Planning, Design and Libraries
Delivery Property & Business
Local Laws Financial Services
Governance ICT
Parks & Gardens Customer Service
Signs & Lines
Departments/Sections Consulted:
Chief Executive Officer Community Services Corporate Services
Executive Officer Director Director
Executive Support Community Development X Financial Services
Community Facilities X ICT
X Libraries & Galleries Procurement & Fleet
X Local Laws Property
Waste & Environmental Health Revenue Services
X Executive Services Environment & Sustainable Development X Infrastructure Services
Director Director X Director
X Community Engagement Building & Plumbing Services Asset Management
X Customer Service Development Assessment X Buildings and Facilities
X Governance Economic Development X Civil Operations
People and Culture Environmental Services Disaster Management
Strategic Land Use Planning X Infrastructure Planning,
Design and Delivery
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SERVICES & ORGANISATION COMMITTEE MEETING AGENDA 8 JUNE 2021
Attachment 1
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SERVICES & ORGANISATION COMMITTEE MEETING AGENDA 8 JUNE 2021
Attachment 1
Attachment 1: Go Noosa Peak Period Traffic Management 2020-21
Initiatives
This report evaluates the initiatives undertaken as part of the Noosa Council endorsed peak
period traffic management plan known as Go Noosa (Christmas 2020/21 & Easter 2021), and
provides commentary on the operational effectiveness, data obtained, feedback, value for money
and areas for improvement of each initiative.
A number of data sources were used to evaluate Go Noosa 2020/21 including:
e Traffic, cycle and pedestrian counts on 3 January.
° Bus patronage counts
e Visual observations
e Stakeholder feedback
° Feedback surveys
e Lions Park paid parking receipts
e Tourism Noosa Data
° Anecdotal information from Ferry Operator
1. Initiative - Free Buses
Overview
The Free Holiday Bus program has been operational since 2000 and is now considered
synonymous with a visit to Noosa during the peak holidays.
The following five Noosa-specific TransLink bus services were paid for by Noosa Council fromthe
Sustainable Transport Levy and provided free to passengers from the 12° December 2020 to 26"
January 2021 and the 2" to the 18" April 2021:
° Route 626 — Tewantin to Sunrise Beach via Noosa Heads
e Route 627 — Tewantin to Sunshine Beach via Noosa Heads
° Route 628 — Noosa Parklands to Noosa Junction, via Noosa Civic
° Route 629 — Tewantin to Noosa Junction via Noosa Civic
° Route 632 — Noosa to Cooran via Cooroy and Pomona
The costs Noosa Council pays for the above services are determined by TransLink on a ‘loss of
revenue’ basis.
The below additional services have been introduced to supplement the existing TransLink services.
Including:
e 064 Peregian Beach to Noosa Head’s bus to compensate for not being able to provide free
travel on Route 620 Maroochydore — Noosa Heads which services the Eastern beaches.
° 065 Noosa Heads to Noosaville ‘Go Noosa Loop Bus’ as part of the Transport Strategy
desired objective of a high frequency Noosa Style Bus
To operate the above additional services, Council obtains approval from the Director General of
the Department of Transport and Main Roads to operate competing services to the existing
TransLink routes as this contravenes the Transport Operations (Passenger Transport)Act 1994.
Council pays a commercial rate to the competitively selected operator to deliver the additional
temporary services.
Council works with our delivery partners to create a holiday atmosphere and high customer
service across all services. Bus drivers underwent Tourism Noosa’s ‘Welcome to Noosa’ training
and/or online Go Noosa training induction and wore tropical shirts with the intention to provide
bus users with a positive experience while catching public transport.
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SERVICES & ORGANISATION COMMITTEE MEETING AGENDA 8 JUNE 2021
Operational effectiveness:
The highest patronage bus routes continues to be 626 and 627. These services have a
combined frequency of 15 minutes between Sunshine or Sunrise Beach and Tewantin.
The 065 Go Noosa Loop service had the third highest patronage and operates ona 15 minute
frequency from 7am-7pm and every 30 minutes from 7pm -11pm.
Over Easter 2021, data from the 065 Go Noosa Loop Bus showed that the majority of the service
hours exceeded TransLink’'s passenger service threshold of 14 passengers per hour. Refer chart
below
Go Noosa 065 SD
The temporary 065 service performed well in terms of average passenger per
hour during Easter 2021.
Route 065 Easter 2021 Av Passengers/Hour
e . 7 , , . + 1 7 a '
Irn age 1: 065 Go Noosa Patronage by Hour
The other routes, 064,628, 629 and 632 operate on aless frequent schedule and correspondingly
returned a lower total patronage.
The reduction in patronage on the temporary 064 Peregian — Noosa Head's service when
compared to the previous years may be due to a shift in passengers choosing to Park & Ride and
use the high frequency 065 Go Noosa Loop bus.
Data obtained:
Over the six week 2020 Christmas period there were a total of 245,096 passenger trips. This
equated to a 20% increase in bus patronage compared to the previous year with the increase in
patronage largely coming from introduction of the additional 065 loop bus. Over the six week
2021 Christmas period there were a total of 196,889 passenger trips. This equates to a 20%
decrease to the previous year.
This can be attributed to the impacts of CO'VID however the decrease in patronage was relatively
low. By comparison there was a decline in patronage on the TransLink network of 36% when
comparing October 2019 to October 2020 and 27% when comparing February 2020 to February
2021(Source: Qld Cabinet & Ministerial Directory). These figures indicate that patronage on the
free buses was strong despite the impacts of Covid-19.
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SERVICES & ORGANISATION COMMITTEE MEETING AGENDA 8 JUNE 2021
It is difficult to measure an exact Easter comparison because the 2020 services were cancelled due
to the COVID lockdown and in 2019 the 065 Go Noosa Loop bus did not operate. However, a
comparison of Easter 2019 and Easter 2021 shows a 37% reduction in patronage.
Table 1: Total Bus patronage 2018/19 - 2021
ftt—SsCSY Go Noosa - Easter Go Noosa - Christmas
Bus Route Total Total Total Total Total
patronage patronage patronage patronage patronage
Easter Easter Christmas Christmas Christmas
holidays holidays holidays holidays holidays
2021 (COVID)| 2019 2020/21 2019/20 2018/19
(COVID)
626 — Tewantin to Sunrise 15,228 34,708 58,246 76,228 76,450
Beach via Noosa Heads (24
return services)
627 — Tewantin to Sunshine 15,391 28,780 54,893 72,403 70,172
Beach via NoosaHeads (23
return services)
065 — Go Noosa Loop 14,605 Did not 38,122 42,263 Did not
Service operate operate
629 — Tewantin to Noosa 3,805 8,857 16,997 20,580 21,266
Junction via Noosa Civic(11
return services)
628 — Noosa Parklands to 3,326 7,982 16,092 16,575 16,709
Noosa Junction, via Noosa
Civic (12 return services)
064 — Peregian Beach to 3,428 7,720 8,985 13,114 15,087
Noosa Heads _ temporary
bus (11 return services)
632 - Noosa to Cooran via 975 1,749 3,554 3,933 4,153
Cooroy and Pomona (3
return services)
TOTAL 56,758 89,796 196,889 245,096 203,837
Feedback:
The Christmas & Easter Go Noosa customer feedback survey was available on Council's website and
Facebook page. The survey was available throughout the duration of the services and closed two
weeks after the services ended. Hard copy versions of the survey were distributed by the bus driver
passenger assistant at Hastings Street and there was a QR code link to the survey on board the 065
Go Noosa Loop Bus. A total of 237 surveys were received (Xmas - 128 & Easter - 109).
Key survey highlights include:
e 98% of survey respondents were either very satisfied/satisfied with their bus trip.
e Approximately 56% of respondents would have made their trip by car if the buses had not been
free.
° The main reason people caught a free bus was to avoid traffic and congestion with difficulty
finding a car park and convenience an equal second.
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SERVICES & ORGANISATION COMMITTEE MEETING AGENDA 8 JUNE 2021
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SERVICES & ORGANISATION COMMITTEE MEETING AGENDA 8 JUNE 2021
° 34% of survey respond indicated that cost is the main barrier for them to catch abus outside
of the Go Noosa holiday period.
e 43% of survey respondents were Noosa Shire residents.
° Requests for free buses during all school holidays/week-ends was a recurring comment
e Comments on the need for paid parking was a new sentiment in the open responses.
ae, Re ee es | y j
yey = om
etre 7 Fewest \
ih, ——oe e
se ; eel ce.
: li rs
= ; = = * i Af ls |
Image 2: 065 Go Noosa Loop Bus
There were 107 open responses from the Christmas 2020-2021 and Easter 2021 Go Noosa
customer survey:
Praise for the service (56 comments)
- Great service
- Very grateful for the service
- Great service thank you
- All drivers exceptionally courteous
- Great service keep it going
- Please don’t stop service! | pay my rates and use it
- Drivers great very helpful keep it up
- Was fantastic and drivers were very helpful
- Great service
- Excellent service
- Great service
- Excellent service great information
- Great service
- Good friendly service
- Very friendly driver
- Awesome
- Perfect
- Keep it going - you are improving on the model every year.
- Aircon great
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SERVICES & ORGANISATION COMMITTEE MEETING AGENDA 8 JUNE 2021
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SERVICES & ORGANISATION COMMITTEE MEETING AGENDA 8 JUNE 2021
- Could be available to all senior residents to get out and about, fantastic service
- What a wonderful service
- The loop bus every 15 mins is excellent as are the drivers
- Excellent initiative.
- Just thought it was good service
- The drivers were friendly and happy
- Drivers so friendly and happy in disposition :-) There is no note as to where to return this survey
it may be useful if re surveying in later years.
- Absolutely amazing and gets kids and families out in the fresh air. Thank you so much
- It's wonderful, my daughter and | were catching this buses almost every day from where we
live in Noosaville.. It’s very convenient and brilliant idea.. thank you so much Noosa Council
for providing these free buses, we had a wonderful time re
- Fantastic!!! Great way to get around
- It's a great and convenient means of getting to the beach during the holiday period
- First time catching the free bus. | have always been dead against doing it because | thought it
would just be too hard with the kids. | could not have been more wrong. Was so easy busses
came frequently. Kids had a great day out
- What a great idea! Thank you - it saved us a lot of time and helped avoid the stress of car park
hunting.
- The drivers were really nice
- Thank you so much!
- Absolutely love this service! We rely on it!
- Excellent idea.
- Fantastic
- Love it! Such a great service :)
- We loved the Go Noosa free busses especially my 3 year old daughter. We caught the free
buses almost every day. It’s very convenient and also fun. In fact my daughter was crying
knowing that the free bus was ended but | promised her to take her to regular buses. Thank
you Noosa Council for providing these free buses, we had wonderful time... see you next year
Om
- Love it!
- Great service, much needed. Grandchildren loved the bus traffic controllers very helpful
- Fantastic service.
- The drivers were so friendly and helpful. My only suggestion is to somehow have bus
timetables at key bus stops in the suburbs as many tourists have no idea when buses will
arrive. Please also promote the free buses through the local schools, particularly high schools.
- Keep it going please!
- Wonderful service, very friendly!
- No additional feedback, the bus system works very well and the app with the bus stop locations
was quiet helpful.
- It is a great experience
- It's much appreciated, my grandchildren use it every day to get to the beach. Thank you
- Loved it
- The free bus was great! Thanks so much for that
- Very easy to get around without the headache of where to park the car
- Great fun adventure with the Grandkids
- Great idea. Love it at Christmas time too.
- Wonderful service makes holidays stress free
- A great service. If there is a way to give the bus priority that would be my only recommendation
- Was an excellent service , Bus driver very friendly and cheerful
Request for free week-end services/ all school holidays (10 comments)
- Would be great for work every weekend
- As a resident | would like to see the Free Bus running on the weekends outside of school
holidays route (065)
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SERVICES & ORGANISATION COMMITTEE MEETING AGENDA 8 JUNE 2021
- It's great. All school holidays should have it.
- Start later in Dec and then include Australia Day (Staff comment: Service was 15 Dec — 26 Jan
and included Australia Day)
- *keep loop bus as permanent offering- very handy for shopping “fix congestion at Hastings
street big problem with buses often caught in gridlock *buses a bit crowded on weekends -
more services *need a bus that you can put your surfboard on the outside. *go Noosa bus
should operate every weekend all year generally for free
- Excellent service. Should include Gympie Tce. Free loop bus should run all year or at least
every school holidays.
- The loop service should run all year !! Even have it as a paid run !! Especially on weekends!! |
would definitely use it and happily pay !! It is great for the businesses as well
- Great service- should run all year
- We are returning in September school holidays and we hope this device is available again!
- Change the name and use it all year not just Easter for older travellers.
Visitors (9 comments)
- | really loved the free busses. | used to live in Noosa and they were great. Now whenever |
visit | always use them
- My family were visiting from interstate and the buses made it easier for us to enjoy our days at
the beach
- Good service for visitors and locals
- Wonderful initiative, best proactive action from council to date. Guests love it!!
- Free buses are a blessing, only here for the holiday period come up from Brisbane every year
and don't use the car.
- Was used a lot by our family visiting from interstate as well as us (as locals).
- Keep it going. It’s made our visit so much better &
- It was an awesome feature to offer travellers. Met some lovely bus drivers. Offered lollipops!
One driver was speeding and | felt unsafe.
- Very useful for interstate travellers not renting cars or unable to secure one
065 Loop Bus Route Suggestions (7 comments)
- Make the 065 go to Noosa junction bus station and also along Noosa river
- The loop bus should have a stop in Noosaville both for the convenience of Noosaville
residents and visitors as well as a way of highlighting Noosaville businesses and hospitality
venues.
- Yes! The park & ride bus should do a loop down Mary St and back to Weyba Rd before
stopping at William St. This caters for passengers who to stop at Woolworths etc in Mary St.
- Drivers were great Loop buses should go along the river, Mary st Thomas st Gympie Noosa
Go Loop buses should go in both directions around the loop, maybe a few extra temporary bus
stops You need to better promote it amounts the community, a lot of people don’t know about
them
- Would be good if the frequency was advertised like “every 15 or 30 minutes
- The 065 would be more utilised if it began and finished at Noosa junction and took in the extra
roundabouts at the shell and the pelican beach resort
- The 065 bus is lovely to ride on and you have organised your bus routes well. However |
recommend you adjust the bus schedules at the bus stops to have more of clearer visual
element and add 065 bus timetables to the 065 stop route
Staff comment: Noosa Junction & Noosaville are serviced every 15 minutes with the 626 & 627
bus service. The inclusion of Noosaville in the loop bus would increase the travel time of the loop
bus which would no longer be able to operate every 15 minutes
Request for Car Parking Management e.g. paid parking or parking supply (7 comments)
- Provide less parking or make it paid to encourage mode shift. Provide secure bicycle parking
facilities to encourage riding.
- Thank you for a free bus ride. Park and ride is a great concept but is only really a benefit to the
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user if there is a separate lane for the bus to speed past parked cars. The parking at Hastings
St Lions Park needs to cease as this causes a traffic jam! and parking at the woods end of
Hastings St needs to be charged for. More free buses in Noosa everyone whizzing around
happy!
- It is not free. It is a Noosa shire ratepayer sponsored bus service. If prime locations had pay
parking it may be more successful and financially independent freeing rates for use for better
bike paths. The logo of a bush turkey is just obscure.
- | think it is a fabulous initiative. | think cars should be banned from Hastings Street during the
peak holiday periods. Encourage people to park and ride from the Junction. The traffic in
Hastings Street and going down the hill was just crazy. Walking down the hill was much faster.
- Why do you reduce parking spaces? Prime tourist season and you had 20-30 odd car spaces
blocked off behind the police beat. The 2 minute drop off parks? What a joke. You took 2 car
spaces along Noosa parade as a drop off zone...either side of that you have 2 10 minute
parking zones...so 6 spaces that can’t be used for locals, tourists and workers?? Defies logic.
The 2 spaces on the hill near The Rise Resort??? For the love of God...Why???
- We took the bus at about 7.30am in Noosaville to meet friends for breakfast in Hastings St. |
was astounded that there were only 3 passengers on the bus and traffic into Noosa was
already at a standstill. | think that Hastings St should be turned into a pedestrian mall over
summer, with car access limited to certain times for deliveries and accommodation. There are
numerous cities that do this well. Perhaps there could also be digital car parking signs to say
when the spit and National car parks are full. This would potentially stop more people trying to
drive in and out so much.
- Stop the free bus service or give us that cannot use them in the Hinterland a rate rebate.
Charge out of State or even out of Shire visitors more for parking than local or to use the bus
service my rates pay for!
Request for Free Buses outside of Noosa Shire (4 comments)
- The 631 Bus was not free but people tried to get on it anyway. Why can't it be free once it
enters the free bus zone, it would stop confusion and confrontation with bus driver. Also many
people expect to not pay, once the free bus service is finished. Information about where to get
a Go Card should be more advertised and the bus drivers should be able to sell Go Cards,
maybe using a bank Card given the Covid restrictions. | see many people not paying for travel
when | take the bus and feel that the expectation is reinforced by the Free bus service. Perhaps
people could purchase a cheap holiday travel card as an alternative. | know there is a Go Card
like this at present. A huge number of those travelling free were young people who do not
drive, many of whom were just travelling up and down for something to do. As a ratepayer |
think that those who can afford to stay in Noosa should make some contribution to the Free
bus service if they are using it.
- It is a great initiative, but it needs to be ALL buses in the Noosa Shire to avoid confusion,
embarrassment and disappointment.
- Misleading not all buses free
- Needs to be for all the sunshine coast wide
Staff comment: TransLink ticketing system does not allow for free travel on services that travel
outside of the shire. All marketing material lists which services are free. Sunshine Coast Council has
previously declined a proposal to offer free buses in the Sunshine Coast local government area.
Negative (3 comments)
- | would not choose to utilise this service again unless there were changes to make the service
more reliable
- The App is completely useless on my iPhone 6
s It’s disgusting how the driver has driven past my son of 16 heading to gym at Noosa civic All
Brindle and George Street at 4:47 pm Easter Monday a ratepayer for 15 years
Staff comment: At peak holiday times bus services are not always able to run to schedule due to
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SERVICES & ORGANISATION COMMITTEE MEETING AGENDA 8 JUNE 2021
congestion however the TransLink App provides real time bus information to advice passengers of
delays and next service.
The Go Noosa App was not actively promoted as it is still under development but future roll out will
review compatibility (e.g. iPhone 6)
Public holidays generally run to a Sunday timetable. Buses displaying “out of service” are generally
on route elsewhere.
Passenger Assistant at Noosa Heads (2 comments)
- Have a customer service person at Noosa Heads
- Great having concierge Sunbus staffers at Hastings St stop
Staff comment: A Passenger assistant is employed at the Hastings street bus interchange on
predicted busy days (weekends and public holiday).
Request for service to Noosa National Park (1 comment)
- Thank you terrific service. We do wish however there was a shuttle between Noosa Heads
Station and Noosa National Park lot as there is never parking available there.
Other
- Spruce up Noosa heads bus station, disgraceful
Staff comment: Hastings Street Bus Interchange is part of a future options analysis project.
- If the ferries were free | would use them. They are too expensive for me to use occasionally.
Staff comment: Ferry is run by an external commercial operator. The operator offers frequent
travellers pass half price for locals and 30% discount for visitors. The 10 visit pass can be used over
the entire year.
- Buses too noisy. Go electric
Staff comment: Council lobbying TransLink regarding electric bus fleet for Noosa.
- Pedestrians should be prioritised at pedestrian crossings by traffic control personal. IE a single
person with no other pedestrian in sight (So no need to wait for others to let a group cross
together) should have priority over cars as it is after all a pedestrian crossing. | observed a
single person with no others in sight approaching the crossing been made to wait for a minute.
Whilst cars were waved through.
Staff comment: Traffic control under evaluation and review to refine processes.
67% of respondents stated that based on their experience on the free buses they would be more
likely to catch a bus (outside of the free holiday period) in the future. This percentage is increasing
each year.
Value for money:
As TransLink already subsidises the existing public transport bus routes, Council is only required to
fund loss of passenger fare revenue, this results in a very cost effective services with an average cost of 78
cents per passenger trip. In contrast, the fully costed additional services averaged $2.89 for the 065 Loop
Bus and $8.18 for the 064 Peregian to Noosa Head's service.
By comparison, outside of the free period, a one way journey using a TransLink Go card from
Tewantin to Noosa Heads is $2.70 between the hours of 8:30-3:30pm weekdays and all day on
weekends and $3.37 per trip during morning and afternoon peak times.
Refer Table 2 below for a breakdown of the Easter and Christmas cost per passenger by service.
Page 42 of 55Section 43
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SERVICES & ORGANISATION COMMITTEE MEETING AGENDA 8 JUNE 2021
Table 2: Free Bus Costs Christmas 2020/21 & Easter 2021
Council Funded Payment Total Average cost per
FreeBus Routes form passengers passenger trip
2020/21
Christmas Christmas Christmas
20/21 20/21 20/21
TransLink existing | Subsidised] $33,125 $113,610 | 38,725 149,782 $0.86 $0.76
‘ by
Services 626, 627, :
628, 629, 632. Tonos
Council
pays loss of
revenue
Temporary Full cost $29,016 $72,500 3,428 8,985 $8.46 $8.07
064 Peregian price
Beach- paid to
Noosa Heads operator
Bus Service
Temporary Full cost $34,807 $117,500 | 14,605 38,122 $2.38 $3.08
065 GoNoosa price
Loop bus paid to
service. operator
Staff have endeavoured to devise a “work-around” to avoid needing to provide 064 Peregian-Noosa
Heads bus and to utilise the existing 620 Maroochydore-Noosa Heads TransLink bus service
however until a new ticketing operating system is in place there is currently no viable alternative if
Council wishes to continue with the Peregian — Noosa Head's service.
The high frequency 065 Go Noosa Loop is the only free service after 7pm and continues until 11pm
which is intended to allow diners and workers to make use of free evening service (the service
operates 7 days a week). Providing an evening service adds a premium to the service cost.
Areas for improvement:
Bus services in Queensland are controlled by the State Government entity TransLink and not Noosa
Council. The size of buses, timetable, and routes are all determined by TransLink.
Noosa Council collaborates with TransLink and their local operators Sunbus & CDC, and will
continue to work on areas for improvement including but not limited to:
° Investigating a method to fund free holiday buses that travel into Noosa from outside of the
Shire including Route 620 Noosa Heads to Maroochydore, Route 630 Nambour to Noosa via
Eumundi, and Route 631 Noosa to Nambour via Cooroy and Eumundi.
° Review greatest value for money timetable for the Loop Bus night service.
° Timetable legibility
° Size and style of buses
° Routes and frequency.
2. Initiative: Park & Ride
The three dedicated Park & Ride locations included:
° Noosa AFL grounds, Weyba Road.
° The J — Noosa Junction
° Noosa Junction — various car parks including the opening of the “bows club” car park
These locations were promoted through Park & Ride directional signage and were serviced by free
Page 43 of 55Section 44
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SERVICES & ORGANISATION COMMITTEE MEETING AGENDA 8 JUNE 2021
buses with a frequency of 15 minutes or less.
Additional internal signage was used to direct people to various car parks within the Noosa
Junction. The timed parking closest to the Transit Centre was adjusted from 2 hours to a mix of 6
hours and 30 minute parking to allow people to both Park & Ride and go shopping.
} ON. S. Ape sate oA. .
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TYPE C: ‘Park and Ride’ Arrow: Left Sign size: 1200w x 600H TYPE D: ‘Park and Ride’ Arrow: Right round Sign size: 1200w x 600H
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= Ai a ee
eo f Ios
Soe ‘ —
= y y r ———— ‘
, r —— 5;
Image 3: Example internal directional signage around Noosa Junction
Operational effectiveness:
Feedback obtained showed that more than half of the survey respondents did not Park & Ride. The
number of people using dedicated Park & Ride has decreased compared to previous years despite
an increase in signage and marketing of the Park & Ride locations.
The decrease in Park & Ride use is more than the decrease in bus patronage which may suggest
people are choosing to walk to their nearest bus stop as well as choosing their own Park & Ride
locations colloquially known as “Hide & Ride”.
Data obtained:
27% of survey respondents indicated that they used the dedicated Park & Ride locations. This is a
decrease from the previous year survey results where 40% of survey respondents used Park & Ride.
Of those that used the dedicated Park & Ride locations:
° 24% used the Noosa AFL grounds (consistent with previous year)
° 19% used the Noosa Junction Transit Centre (down from previous year)
° 18% Noosa Junction (other)
° 4% The J and
e 35% used other locations.
Importantly, this suggests that free bus users are aware of the AFL grounds as an alternative parking
location and there is opportunity to increase use of this site.
The annual car park count survey on 3 January 2021 highlighted that car parking usage at
Noosa Junction was significantly lower than previous years as depicted in the graph below. This
may be due to the 3 January 2021 being a Sunday.
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Noosa Junction - All Parking Areas
100%
2 a a a
80%
70%
60%
50%
40%
30%
20%
10%
0%
6:30 7:30 8:30 9:30 10:30 11:30 12:30 13:30 14:30 15:30 16:30 17:30 18:30 19:30
ee 2021 2020 eee 2019 meee 2018
Graph 1: Noosa Junction all parking areas
Other than a spike due to a Sunday church service, The J car park is still well below capacity despite
being promoted as a dedicated Park & Ride location.
Noosa Junction - The J Car Park - 114 spaces
100%
90%
80%
70%
60%
50%
40%
30%
20%
10%
0%
6:30 7:30 8:30 9:30 10:30 11:30 12:30 13:30 14:30 15:30 16:30 17:30 18:30 19:30
ee 2021 2020 ee 2019 meee 2018
Graph 2: Noosa Junction — The J Car Park
Parking demand in The Junction will continue to be monitored to assess suitability as the primary
Park and Ride site. Future consideration will be given to parking capacity and alternative Park & Ride
locations such as Girraween Sports Complex, Bicentennial Hall, Noosa Civic business centre.
As with previous years, Noosa Head’s car parking capacity is still greater than 85% occupancy which
typically indicates intervention is required.
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Noosa Heads - Parking
100% —
en ——— Ss
90% a
“80% —f—% ——$__§_——_—— <——_\_<—
70% fs : SS
60% Rain
50%
40%
30%
20%
10%
0%
6:30 7:30 8:30 9:30 10:30 11:30 12:30 13:3014:30 15:30 16:30 17:30 18:30 19:30
2021 ee 2020 2019 mee 2018
Graph 3: Noosa Heads Parking
The Noosa National Park is currently not serviced by public transport with car park capacity on 3
January 2021 at 100% however there were 11,263 pedestrian trips eastbound to the National Park
counted between 6:30am and 8:00pm. By comparison in 2018 — 9,661 pedestrian trips, 2019 - 8,164
pedestrian trips and 2020 — 11,527 pedestrian trips.
Noosa National Park & Surrounding Streets
120%
100%
60% r
££
40% ; be
me A i
20% a. (/
0% ta} fick U
6:30 7:30 8:30 9:30 10:30 11:3012:30 13:30 14:30 15:30 16:30 17:30 18:30 19:30
me 2021 2020 ee 2019 eee 2018
Graph 4: Noosa National Park & Surrounding Streets Parking
Feedback:
Feedback from bus drivers was that the temporary bus stop opposite The J was popular. Anecdotal
and observational feedback was that the Noosa AFL ground car park was underutilised. This may
be due to people making use of “Hide & Ride.”
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Value for money:
The use of Park & Ride sites is a necessary component for encouraging drivers to not enter the
Hastings Street area and instead use public transport. A number of sites are promoted to provide
adequate opportunity to Park & Ride.
Areas for improvement:
e Obtain feedback on preferred Park & Ride locations through Go Noosa survey
e Increase awareness of Park & Ride locations
° Review contract for use of the Noosa AFL ground car park
e Foster and encourage “Hide and Ride”
3. Drop & Go
Two minute Drop & Go car parks were installed in car parks near the Hastings Street bus
interchange, Noosa Drive and Noosa Parade. The purpose of the 2 minute Drop & Go was to allow
people to drop off bulky items and passengers close to the beach.
O~ 1 OSS ON
UO ay gq‘ E3 %
i = ( }eet e Wircan
F I Carpark 5 .
eo ee
a TH OS, glee g¢
of itt. ‘i " | = aon i
_ i coal A = : i S'S ae
Image 4: Drop & Go
Operational effectiveness:
The Drop & Go car parking bays were not used effectively. Signage was disregarded and once a
vehicle parked in the two minute car park it was unable to be used as a Drop & Go facility.
Data obtained:
Surveys of the Drop & Go car parks were carried out on 3 January 2021, 8:30am-3:30pm. Refer
table 3 below
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Table 3 Go Noosa Drop & Go Data
Interchange
Number of Pick up’s
NumberofDropoffs [3 00
sta
[Maximum stay | 3hours Ci Fours i hour Zmins
Feedback:
Feedback obtained from local laws officers is that many people use loading bays to “Drop & Go.” Of
all the Drop & Go car parks, the Hastings Street bus interchange was deemed the most convenient
but would be better suited to 30 minutes parking bays.
Value for money:
Not applicable.
Areas for improvement:
° Review timed parking in the Hastings Street precinct and consider locations suitable for 30
minutes parking.
® Increase awareness of Park & Ride options
4. Information Systems: Digital Information Boards
The purpose of the boards was to inform drivers of alternative travel options including free buses,
park & ride locations, ferry, walking and cycling.
Digital information boards were situated at the following key entry points:
. Cooroy-Noosa Road and Butler Street, Tewantin
® David Low Way, Peregian
° Eenie Creek Road, Noosa Civic
. Walter Hay Drive, Noosaville
Additional boards were also located closer to the Hastings street precinct in locations that allowed
drivers to make a final decision about alternative travel options including:
° The J
. Sunshine Beach Road, Noosa Junction
® Noosa Parade
The boards had a purpose built fagade around the trailer in order to better fit with the Noosa Design
Principles and to create a welcoming and positive experience as opposed to a roadside traffic sign.
aN Avoid the traffic, | ~ ———
eld eet a PRR TIN oye lS cai
a FREE bus! Le en =! onal) : .
B = traffic a
ae Fam ee = pears
2 (eos a Give your car ,G0 catch the GO
gS ee - aholiday! "So 8 w2 Noosaferry ‘S@
Image 5: Example roadside digital information board information
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Operational effectiveness:
The roadside digital information boards have been used for a number of years now with many of the
operational issues resolved for example the boards divert to night mode after sunset.
Data obtained:
Nil data for VMS.
Feedback:
Approximately 52% of survey respondents indicated that the roadside digital information boards
helped to inform their travel choices. This is a significant increase from previous years. (Only 18%
said no, 19% were unaware of the boards, and 11% - not applicable).
Value for money:
Transition to the Go Noosa App platform would be more cost effective than the roadside digitalboards
however as indicated by the survey respondents the boards provide a reasonable method to
message new visitors.
It is not known if static signage would have the same effect but this would be a cheaper option than
digital boards with greater flexibility regarding the location of signage.
Areas for improvement:
° The exact location of the boards is determined by available power supply. Some dynamic
content (intervention messaging) would be better suited to positions closer to last intervention
opportunities and at car parking entrances.
° Testing and upgrades to the App to be performed well in advance of “go live date”
° Determine most effective images to display on digital roadside boards due to limited amount
of information able to be read by passing motorists.
e Investigate if static signage is as effective as the digital information boards
5: Initiative - Traffic Control & Wayfinding
A traffic management plan was prepared to control and formalise traffic movements in sequences of
priority to improve pedestrian safety, prioritise bus movements, facilitate bus access in and out of
the Noosa Heads Bus Interchange as well as improve traffic flow and reduce queue length in the
Noosa Heads precinct.
Wayfinding signage in and around the Hastings Street precinct was used to highlight various beach
access opportunities and to encourage pedestrians to use the walkway adjacent to Emerald Noosa
when alighting at the bus stop.
Operational effectiveness:
The traffic control prioritised bus movements and pedestrian safety as well as the flow of traffic in
the Noosa Heads precinct. Marshals were engaged to assist the traffic controllers with pedestrian
movements on Noosa Parade and Noosa Drive.
Due to safety regulations traffic controllers are required to wear high visibility clothing. In order to
create a festive atmosphere, traffic controllers wore tropical themed hats and flower leis.
Traffic controllers also underwent an online Go Noosa familiarisation and customer service induction.
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Wayfinding signage was installed at key locations in order to assist people to access Main Beach
from entry points throughout Hastings Street.
The Hastings Street Association continued to provide on-the-ground feedback and assistance with
the traffic control which greatly assisted in determining hours of operation and effectiveness.
Data obtained:
Sample data collection of car parking in the Noosa Heads and Noosa Junction area as shownbelow
provides insight into the volumes of traffic entering the areas and the subsequent demand on the
traffic control objectives.
The data suggests there may be have been a reduced demand for car parking in 2021 which may
indicate higher usage of public transport or is a result of external factors at the time. However parking
demand peaked earlier and later.
All Parking Survey Areas (excludes Lions Car Park)
- Results indicate parking utilisation was lower
eam in 2021 but peaked earlier and later.
m2021 2020 m2019 2018
Graph 5: Total parking areas: Noosa Woods, Hastings St, Noosa Pde, Noosa Pde residential, National
Park, Noosa Dr and Edgar Bennet Ave, Noosa Junction
An independent traffic engineer was onsite on the 3 January 2021 to monitor the
effectiveness of the traffic management plan. The engineer's observations are that in
2018 without traffic control, the free buses had difficulty exiting the Noosa Heads bus
station due to slow moving traffic, queues, and drivers not giving way to buses. In 2019,
2020 and 2021 traffic control on Noosa Drive and Noosa Parade assisted buses to exit
the Noosa Heads bus station by controlling traffic allowing buses to continue on route
without delay.
2021 saw a reduction in bus travel time from Noosa Junction (near Arcadia Street) to
Noosa Heads as well as a reduction in queue length. Refer table 4 below
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Table 4: Bus travel time and queues
La) BLAS ET At Ee) BUST eat 21) BLN Enea
2018 Traffic Control Traffic Control Traffic Control
Time of Day 12:06pm 11:33am 12:02pm 11:46pm
Service Free Free Free Free
Number of Bus 14 Adults FULL Bus + FULL Bus + 21 Adults + 2 kids
Passengers Standing Standing
Passengers Passengers
Travel Time 7 to 14 mins 8 to 10 mins 7 to 14 mins 6 to 8 mins
Peak Range
Noosa Drive Opposite 10m North of Hibiscus Ave Southern End of
(northbound) End Bottle Brush Hibiscus Ave Roundabout Lions Park
of Queue Avenue Roundabout
Feedback:
Bus drivers appreciated the traffic control assistance in getting in and out of the Hastings street
precinct at what is a very busy and stressful time of year for bus drivers.
Feedback from a long term restaurant owner on Hastings Street over Easter was that there was an
enormous amount of traffic coming in & out of Hastings Street but with the provision of traffic control
congestion was minimised with traffic flowing smoothly and a minimum of queuing and wait time.
63% of Easter Go Noosa survey respondents stated that the traffic control were effective at
prioritising the movements of buses, pedestrians and vehicle flow with 30% unsure.
Value for money:
The Traffic Management Plan used the least amount of traffic controllers to achieve the desired
outcomes and comply with safety regulations. The Traffic Management Plan has been developed
to be scaled up or down depending on weather and traffic conditions with Council only paying for
traffic controllers when required.
Areas for improvement:
° Continue to refine the traffic control procedures and conduct
e Consult with the community and residents to provide feedback
° Continue to consult with Hastings Street Association on the number and location of
wayfinding signage
e Work within safety standards to improve the uniform of traffic controllers to ensure the‘Noosa
look and feel’.
6. Initiative: Noosa Heads Lions Park — Car Park
The Noosa Heads Lions Park was utilised as a paid carpark at a flat fee of $20 over the September
2020 school holidays, Christmas 2020/21 school holidays, Easter 2021 school holidays, and Anzac
Day 2021 long weekend (May Day 2021 long weekend was cancelled due to wet weather). The park
was managed by the Tewantin-Noosa Lions Club on Council's behalf.
Operational effectiveness:
The Tewantin-Noosa Lions Club have managed paid parking at the Noosa Heads Lions Park for
over 20 years and are very familiar with operating the paid parking.
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The park is open from 8:30am-5pm. It used to be open 9am-6pm but at the request of the Lions Club
the opening hours were adjusted.
In 2019/20 there was a reduction in the number of vehicles the park could accommodate from 250
to approximately 150 vehicles due to damage to tree roots and the need to provide adequate space
for park users. In 2020/21 the layout was reconfigured to allow 30 additional vehicles bringing the
total capacity to 180.
In order to reduce damage to the park, the car parking is closed in the event of wet weather.
On average the car park if full by 10:00am/11:30am with vehicles after this time entering on a one-
in one-out basis. The traffic controllers work in conjunction with the Lions Club to reduce congestion
caused by circulating vehicles once the car park is full. Traffic control also assist in the interaction
between vehicles and the extra pedestrians from the Lions Park.
Data obtained:
Table 5: Noosa Heads Lions Park Paid Parking
2020 2021 weekend 2021
Total vehicles 2,346 4,670 1,363
vehicles
Total Revenue $46,920 $93,400 $27,260 $9,080
Tewantin Noosa $21,327 $42,455 $12,391 $4,127
Lions Club Income
(not registered for
GS
$23,460 $46,700 $13,630 $4,540
Income
Feedback:
The $20 fee was accepted and anecdotal feedback from Lions Club volunteers is that it was mostly
visitors who used the paid parking.
Value for money:
The Tewantin-Noosa Lions Club manage the paid parking on Council's behalf and receive 50% of
the revenue. The volunteers provide a service which would otherwise require a paid contractor.
There are 5 - 6 Lions Club volunteers on site at any one time with approximately 30 volunteerson the
roster. The Cooroora Woodworkers Club also provides an additional 5-6 volunteers to assist the
Lions Club.
Areas for improvement:
° Review the car parking configuration to potentially increase vehicle capacity and protect tree
roots.
° Investigate temporary infrastructure (e.g. rubber mats) at the entrance to the park to reduce
wet weather damage.
e Investigate use of the bitumen car park in front of the Noosa Heads Lions Park to be
incorporated into the paid parking. This would provide a wet weather solution and reduce the
impact of vehicles on the park.
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7. Marketing
Go Noosa was marketed through a number of channels including print, online, social media,
databases and infrastructure (e.g. banners). The Go Noosa brand was used across all marketing
material to create brand recognition and encourage mode shift.
A traffic, pedestrian and car parking occupancy survey has been conducted annually on the 3%
January since 2018 in the Noosa Heads and Noosa Junction precincts. Data is collected over 13.5
hours at the Noosa Drive approach to Hastings street roundabout.
Changes in travel modes are detailed in Table 6 below.
Table 6: Mode Comparison 2018 - 2021
Met oat [Zot | 2oz0 [Taro ""®* [Zone [tena | zone _|
2021 20/21 2020 19/20 2019 18/19 2018
[Cars | 6589 -4% 883 46% 453 | 2% | B55
cooters
Operational effectiveness:
/ Ne ee ae
iio sain ' The objective of the Go Noosa marketing plan was to:
. alk, ride, catch a free bus or buy a discounted
MCU Cee Samu CRIA]
° Encourage residents and visitors to participate in the Go
a/S — bS Noosa initiatives.
Za NOos ° Improve understanding of public transport in Noosa.
/ ¥ “6: * \ ° Raise awareness of alternative transport options to driving,
[ oe oe such as Park & Ride, Free Buses and Noosa Ferry.
— ie ° Offer a relaxed and stress free alternative to driving a car.
| pane | Er = rt It is acknowledged that behavioural change projects are difficult to
alo ~ 400, ri evaluate given the lack of control groups, challenges in obtaining data
(Pees “and variability in factors affecting behaviour. The open responses
Yes RARE 1 : ‘ : .
Lemxee] from the Go Noosa survey as detailed in Section 1: Free Buses
MOP sd provides some data to indicate that the objectives of the Go Noosa
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Data obtained:
The Go Noosa customer survey highlighted the top means by which people found out about Go
Noosa.
1. Caughta free bus last year (40%)
2; Street banners on power poles (28%) & Word of mouth (28%)
3. Sign at the bus stop (25%)
Go Noosa Christmas featured a total of 10 Noosa Council Facebook posts with an organic reach of
34,195 (people who saw post without the post being paid to be boosted).
Go Noosa Easter featured a total of 8 Noosa Council Facebook posts with an organic reach of
27,698 (people who saw post without the post being paid to be boosted).
Marketing was incorporated into other Council publications including Community Connect, This
month in Noosa, and School Holiday Guides.
Interestingly, Go Noosa received the second highest number of hits in the Noosa Council Easter
School Holiday Guide.
Feedback:
Refer open responses from Go Noosa survey in Section 1: Free Buses.
Value for money:
In 2020/21 there was a significant increase in the percentage of survey respondents who indicated
that they were aware of Go Noosa because they caught a free bus last year which shows value for
money in terms of marketing in previous years continuing to inform residents and visitors.
The initiatives were also promoted and marketed at no cost to Council through the following:
e Key stakeholder marketing channels, including but not limited to, Tourism Noosa, Noosa
Junction Association, Hastings St Association, Peregian Beach Community Association etc
° TransLink
° Noosa Community Radio — Community Service announcements
° Noosa News
Areas for improvement:
° Investigate opportunities to increase marketing to visitors outside the Shire particularly working
with accommodation providers.
° Aim to increase the number of survey respondents.
° Continue to work with stakeholders to promote Go Noosa.
° Continue to work collaboratively with other Council departments to promote Go Noosa (e.g.
libraries, galleries etc.).
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7 CLOSED SESSION
Nil.
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