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2021-02-15 General Committee Meeting Minutes

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GENERAL COMMITTEE MEETING MINUTES   15 FEBRUARY 2021




                                        Page 45 of 62

GENERAL COMMITTEE MEETING MINUTES                                                                                             15 FEBRUARY 2021

       MEMBERSHIP                                                          *   Inaugural Partnering with Operators session, delivered virtually
                                                                               to support accommodation and tour operators
       Member training and events:                                         *   Facebook updates: 2 November
                                                                           *   New member morning tea
      We restarted our membership training calendar, offering members                              g
      free and subsidised training, increasing participation from 57% pre- *   Creating social media content - images
       COVID to 70% in the 6 months to December 2020. Topics included:     *   Creating social media content - video
                                                                           *   Google Analytics for beginners
                                                                           *   Coming out of COVID
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                           i ™    “    =          4 . ‘ y “y alt           *   Attracting the domestic traveller
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             |                                         ~a      y               Tourism Australia, Tourism and Events Queensland and the
                                                                               Australian Tourism Export Council

                                                                                                                                    Page 45 of 62
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