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2021-12-13 GC Agenda - Item 9 - Attachment 2-Noosa Economic Plan Review Update Report 2021

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                                             NOOSA LEP REVIEW - ECONOMIC ANALYSIS REPORT - Draft Report



5.                      Tourism
5.1                     Visitation
2019 represented the single largest year of visitation to Noosa on record, with 2.6 million visitors.
Furthermore, growth had averaged 13.6% per year in 2018 and 2019, showing a very strong trend.
The COVID-19 pandemic stifled visitation growth significantly, representing a decrease of over
800,000 visitors (or 32%) to a level not seen since 2013.
Pre-COVID growth showed increases across day trip, domestic overnight and international visitors as
well as domestic and international nights. Pre-COVID growth was broad based, including leisure,
visiting friends and relative (VFR) and business visitors.
While Noosa remains dependent upon the Brisbane and broader Queensland markets, the years
leading up to 2020 saw a return of visitors from Melbourne and Sydney, contributing greatly to the
growth of tourism in Noosa.
Figure 5.1. Visitors by Type, Noosa
                    3,000



                    2,500



                    2,000
  Visitors ('000)




                    1,500



                    1,000



                     500



                       0
                            2014     2015         2016          2017          2018           2019    2020
                                       Day-trip          Domestic overnight          International
Source: TRA (2021).




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