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05. Town Planning Report · MCU10/2127
From the archive MCU10/2127 Development Application part 2 of 2 Plans 5 Morwong Drive Noosa Heads. File date in the archive: 2010-12-20 09:49.
Very large file (41.9 MB): the whole original can take several minutes to open, especially on a phone. Text is quick to read.
Executive Summary
1. The key objectives of this report are:
10. The trend over the past 6 years or so in lettings, unit nights
To assess the capacity of the visitor accommodation market in occupied and the occupancy rate has been declining, or flat at
Noosa and the need to protect the site for exclusive visitor best.
accommodation purposes.
11 As is the case with holiday flats
11. flats, units and houses
houses, the number
To assess the economic impacts on the Noosa Heads retail
of room nights occupied and the overall occupancy rate for
economy of the proposed development.
hotels, motels and serviced apartments in Noosa has also been
To assess the relative economic impact on the Noosa Heads flat at best over the past 6 years or so.
retail economy of the proposed development, as compared to
exclusive use for tourist accommodation. 12. Noosa’s occupancy rate for hotels, motels and serviced
apartments fluctuates between around 45%
45%-72%
72% of room nights
2. The Viridian Resort comprises 198 units, plus one manager’s available, averaging approximately 57% at the present time.
unit, within a 5 star resort complex. The design includes 10
separate accommodation blocks together with a range of resort 13. The analysis of supply and demand relating to tourist
facilities and services. accommodation facilities throughout Noosa suggests that
although there may have been a reasonable case for a
3. The management
g rights
g for the resort are held by
y Outrigger
gg
significant
i ifi t increase
i in
i tourist
t i t accommodation
d ti facilities
f iliti iin N
Noosa
Hotels and Resorts which manages both the holiday letting pool
in the period prior to 2005, various factors, including the
and the conference facilities and other functions.
increasing importance of other destinations on the Sunshine
4. The proposed development, which is the subject of this Coast, have contributed to a far more cautious outlook.
application, is to enable the occupation of 14 penthouses and 24
resort villa units within the existing
g approved
pp resort on a short- 14. There is quite clearly significant surplus capacity in the market.
term, semi-permanent or permanent basis. Consequently it is quite conceivable that the additional
accommodation units forming part of the Viridian Noosa Resort
5. This report forms part of a Material Change of Use (MCU) could now dilute the market and result in further declines in the
application relating to the occupation of the 38 dwelling units, occupancy rates achieved by other tourist accommodation
which will, if approved, provide both clarity and flexibility for facilities throughout the area.
potential investors.
15. In terms of tourist expenditure, our analysis is based on retail
Capacity of the Visitor Accommodation Market in Noosa
expenditure by domestic overnight visitors to Noosa, particularly
9. The average occupancy rate for holiday flats, units and houses, on food and beverages, groceries and non-food shopping. The
used as holiday rentals, is currently slightly less than 60% of expenditure level adopted is $71.10 per visitor night.
available nights, ranging from a low of about 40% to a high of
almost 75%,
75% based on seasonal demand levels levels.
5
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