05. Town Planning Report · MCU10/2127

  3. Resident Market
ƒ In keeping with the age profile of the population, the labour force                 3.3 Retail Expenditure Levels
  participation rate is relatively low, however those employed are
                                                                                      Table 3.3 summarises the estimated level of retail expenditure per
  mainly in white collar occupations, and the population at large is
                                                                                      capita for the Noosa-Noosaville population, as compared with
  generally well educated.
                                                                                      Queensland averages. This shows that average per capita retail
In conclusion,
   conclusion therefore
               therefore, the Noosa-Noosaville
                              Noosa Noosaville population can be                      expenditure levels in 2009 are estimated at $18
                                                                                                                                   $18,860,
                                                                                                                                       860 as compared with
expected to exhibit an older age profile, occupying smaller households.               $12,104 per capita throughout Queensland as a whole. In other words,
In addition, whilst average income levels are generally around the                    the Noosa-Noosaville population spends approximately 55.8% more on
Queensland average or above, residents are likely to benefit from                     retail goods and services than is generally the case throughout
accumulated wealth.                                                                   Queensland when measured on a per capita basis.
 Noosa-Noosaville SLA - Keyy Socio-Economic Characteristics                           Table 33.3
                                                                                               3 also shows how expenditure varies by product group
                                                                                                                                               group, with
 for the Usual Resident Population, 2006                                  Table 3.2
                                                               Noosa-
                                                                                      homewares spending being 75.0% above average, take home food
                                                              Noosaville Queensland   (“food retail”) 52.2% above average and dining out (“food catering”) at
                     Average Per Capita Income                 29,165      25,474     30.1% above average.
                    Per Capita Income Variation                +14.5%         -
    Income
                     Average Household Income                  64,425      66,022     Average expenditure of $18,860 per capita is equivalent to $51.67 per
                    Household Income Variation                  -2.4%         -
                      Average Household Size                     2.21       2.59      day and this estimate is used in the following section of this report
                         Family Households                       68%        73%       when considering our scenario analysis.
             Couple family with no children                      40%        28%
             Couple family with children under 15                14%        23%
             Couple family with no children under 15              6%         9%
  Household
             One parent family with children under 15             4%         7%
   Structure                                                                          Noosa-Noosaville SLA - Per Capita Retail Expenditure Levels
             One parent family with no children under 15          3%         5%
             Other                                                1%         1%       b Product
                                                                                      by Prod ct Group
                                                                                                 Gro p including
                                                                                                       incl ding GST,
                                                                                                                 GST 2009 ($2009)                     Table 3.3
                                                                                                                                                            33
                      Non-Family Households                      32%        27%                                         Noosa-Noosaville      Queensland
             Group                                                4%         5%
                                                                                                        Food Retail          7,669              5,038
             Lone Person                                         27%        23%
                                                                                                       Food Catering         1,912              1,470
                     Labour Force Participation                  56%        66%
    Labour                                                                                                Apparel            2,101              1,270
                           White Collar (%)                      75%        65%        Product
     Force                                                                                              Homewares            1,753              1,002
                            Blue Collar (%)                      25%        35%        Category
                          Tertiary
                                 y Education                                                           Bulky Goods           2,147              1,285
             Bachelor Degree or Higher                          14%         14%                           Leisure            2,553              1,573
             Advanced Diploma or Associate Degree               10%         7%                           Services             725                467
             Undertaking Tertiary Education                     2%          5%                             Total            18,860              12,104
               Highest Level of Schooling Achieved                                    Source : MarketInfo 2009; Urbis
  Education Year 8 or Below                                     3%          8%
             Year 9 or Equivalent                               5%          6%
             Year 10 or Equivalent                              27%         30%
             Year 11 or Equivalent                              12%         9%
             Year 12 or Equivalent                              52%         46%
             Did not go to School                               0%          0%
 Source : ABS Census of Population and Housing, 2006; Urbis

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