Attachment 7 - Economic Need and Impact Assessment · MCU13/0251

transfers. Having said this, the creation of local level employment opportunities would reduce
travel times for local retail workers.

6.1      Summary
In summary, the addition of the proposed development would provide a number of community
benefits including:
• Responds to an existing market gap – rather than seeking to replicate existing facilities the
  proposed development seeks to fill an existing gap in the local retail market. As a result the
  proposed development is supported largely by capturing escape expenditure as opposed to a
  redistribution of expenditure among existing centres located within the trade area;
• Greater choice and convenience – The addition of the proposed development would
  improve choice and convenience for trade area residents and will add to the diversity of the
  retail offered within the trade area;
• Savings in travel time and costs – The proposed centre would reduce the travel time and
  associated cost of trade area residents by reducing the need to fulfil convenience retail and
  top-up shopping needs at centres outside the trade area;
• Increased competition – the proposed development is likely to enhance local competition
  which has the potential to lead to lower prices, increased range and better service standards;
  and
• Localised employment opportunities – the proposed development would enhance the
  range of employment opportunities available at a local level by providing locally based
  employment opportunities for retail workers resident to Peregian Beach.
The above benefits are anticipated to be achieved without any the viability of any existing,
approved or designated centre being threatened. Based on the above, there is a high level of
economic need for additional convenience retail facilities within the identified trade area and the
proposed development appropriately meets that need.




Peregian Village Market Economic Need and Impact Assessment                                    27
December 2013 13034 Report Rev 0