Planning Report - 143 Eumundi Noosa Road Noosaville

30 May 2019




Chief Executive Officer
Noosa Council
PO BOX 4565
TEWANTIN QLD 4565




Dear Sir/Madam,
Re: Development Application for New Digital Signage at the Existing 7-Eleven Service Station at
    143 Eumundi Noosa Road, Noosaville QLD 4565 (Lot 1 SP294726)
Our Ref: 17225.3


         Introduction
KDC Pty Ltd (KDC) acts on behalf of its client Phoenix Outdoor (Phoenix) in preparing this Planning Report in
support of a Development Application (DA) to Noosa Council for a new digital display screen at the existing 7-
Eleven Service Station located at 143 Eumundi Noosa Road, Noosaville QLD 4565. It is noted that on council’s
mapping, the site is referred to as 139 Eumundi Noosa Road, however it is shown as 143 Eumundi Road on
the Queensland Government online mapping.

Phoenix are looking to improve the quality of the signage already in place across all 7-Eleven stores nationwide
by replacing the existing scrolling poster boards with a digital display sign, taking advantage of modern
technology, specifically digital outdoor LCD displays. This report including attachments provides overall
comment on the proposal.

It has been established that this proposal for a Wall Sign triggers Code Assessment against the Noosa Plan
2006.

   1.1       7-Eleven, Phoenix Outdoor and the Community

There are over 650 7-Eleven stores across Australia, the vast majority of which are either owned or operated
by members of the local business community. 7-Eleven operates stores in Queensland, New South Wales,
Victoria, the Australian Capital Territory and Western Australia.

The business directly employs hundreds of Australians and indirectly provides opportunities for hundreds more
to own and grow their own business. 7-Eleven are continually striving to improve and deliver the best possible
range, value and experience to customers.

Phoenix Outdoor have a long-standing partnership with 7-Eleven providing and maintaining signage systems
across their network. This nationwide roll-out is an example of Phoenix striving to ensure the application of
modern technology across the network to improve user experience and energy efficiency.

7-Eleven has come a long way in over 40 years, but at its core it’s still a proud, family owned Australian
business, focused on helping other Australian families to build security and prosperity by owning a successful
franchise.




 17225_PhoenixSignage_Noosaville_May2019                                                                           1