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2018-07-10 Services & Organisation Committee Agenda

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SERVICES & ORGANISATION COMMITTEE MEETING AGENDA   10 JULY 2018




                                                   Page 27 of 71

SERVICES & ORGANISATION COMMITTEE MEETING AGENDA                                                     10 JULY 2018

 Price of Parking:
 a                         ee                             ee                                      FEE E:
  1. High price e.g. | + Greatest opportunity for mode shift. + May reduce demand to the area in
  $7-10/hr               Makes it cheaper to catch the bus     lower demand periods
                      + Highest potential for revenue and    + Essential to be implemented with
                         return on investment                  improvements to public transport
                      + Values the “attractiveness” of       * Less equitable for low income and
                         Noosa.                                other disadvantaged groups
                      * Prices parking to properly value its
                         actual cost                                                                  |    |       |
  2. Medium price     * Less risk and may be an              + Does not price parking to properly
  e.g. $4-5/hr           introductory/staged price option      value its actual cost
                      * Likely to still encourage mode shift + Needs to be implemented with
                         but to a lesser extent                improvements to public transport
                      * Still reasonable revenue and return  * Less equitable for low income and
                         on investment                         other disadvantaged groups
  3. Low price e.g    * Similar to other Sunshine Coast      * Does not price parking to properly
 $2/hr                   centres car parking prices            value its actual cost
                                                             ¢ Less =e to encourage mode
                                                               shift as  still cheaper than bus
                                                               (when no free service)
                                                             * Lowest potential for revenue and
                                                               return on investment

  4. Price of parking     * Encourages turnover of           * Duration of stay results indicate
  varies by length of        spaces                             not many people staying for long
  stay e.g. start         * Increased revenue                   stays and therefore may not
  medium price and                                              have much of an impact
  increase to high price                                     * May be confusing and reduce
  after 3 hours                                                 spend in an area
                                                             * Complex communications
                                                                required
  5. Price varies during  * Encourages turnover of           * Lack of consistency may be
  peak times eg. most        spaces                             confusing for some users
  mms | Kmart                                                   wae
 weekends                    supply
                          * Enables people who still want
                             to drive to come at a cheaper
                             time                                                                       —_          |
  6. Price varies by      * Can encourage people to          * Demand is high in most locations                     |
  location e.g Noosa         search for car parks in less       and therefore may be less price
  Woods cheaper than         expensive areas                    variation
  Surf Club car park      * More efficient use of existing
                             supply and high demand
                             areas
                          * Pay for prime locations

                                                                                                     Page 27 of 71
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