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260615 Operational Works Planning Report Dowling Neylan

Attached to the e-mail OPW15/0118 Operational Works Application - Advertising Devices.

of 18

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                                           MCU to establish Entertainment and Dining Business (Type 1 Food and Beverage)
                                                                  Operational Works Assessment – Advertising Devices Code
                                                                                               2/18 Duke St Sunshine Beach
Lot 1                                                                         Lot 1 Tingirana – 25 Hastings St Noosa Heads




        The above development application has been submitted to the Noosa Shire Council as the Assessment
        Manager of the application under the Sustainable Planning Act 2009. This application seeks a
        Development Permit for Operational Works for an Advertising Device, located at Tingirana, 25
        Hastings St Noosa Heads.


        The planning report, attachments and appendices demonstrate the unique circumstances surrounding
        the application and it compliance with the Specific Outcomes within Table 14-41 of the Noosa Plan.
        This application can be supported on a number of grounds which include:


                The proposed display case contains advertising material of 1.512m2 sign face in total;

                The application could be considered self assessable as defined with Division 12 Table 9.10 of
                 the Noosa Plan – Noosa Heads Locality as the sign is a General sign and can demonstrate that
                 it meets the Probable solutions of Column 2 of Table 14-41 of the Advertising Devices Code;
                The proposed wall sign is compatible with the human scale and character of the locality in
                 which they are situated;
                The proposed wall sign is compatible with the scale, proportion and bulk window front
                 advertising of other agents in Hastings Street which do not require development approval;
                The proposed wall sign is compatible with the scale, proportion, bulk, structures and
                 landscaping;

                The proposed wall sign has been designed, sited, and integrated so as not to contribute to the
                 proliferation of visual clutter;
                The presence of a large structural member at the front of the tenancy dictates the need for a
                 wall sign;
                The advertising device is less obtrusive, and with greater architectural character than the
                 adjoining businesses with total proliferation of signage material;

                The proposed wall sign is affixed to exclusive use area and directly adjoins the tenancy for
                 which advertising is proposed; and
                The proposed wall sign is directly linked in the product advertised to the tenancy adjoining.


        Approval of the Operational works application for an Advertising Device is recommended.




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