2017-12-12 Planning & Environment Committee Agenda

PLANNING & ENVIRONMENT COMMITTEE MEETING AGENDA                              12 DECEMBER 2017


3.    Marketing
Marketing of National Recycling Week Activities included:
    Posters in all Council facilities including libraries, Aquatic Centre, The J and the Leisure
      Centre.
    Posters at schools, kindergartens, cafes, shops, local notice boards, landfill recycle shop,
      Bunnings, etc.
    Council communication tools including website slider & waste page, Facebook and
      Instagram posts and twitter.
    Advertisement on the Planet Ark NRW website.
    Liaison with external stakeholders (Tourism Noosa, Bunnings, schools & kindergartens) for
      inclusion on websites, emails, and newsletters.
    Newspaper advertisement and media releases in local papers.
    Starry Nights advertised the outdoor movie on their website and Facebook page.
    Bunnings displayed the flyer at their store advertising the e-waste drop off day.
    ABC Radio and Zinc FM.

4.    Feedback
There were many very positive comments and emails from individuals saying they enjoyed the
workshops and information sessions. After speaking with a large amount of people it was
discovered that a very low percentage of residents knew that aerosol cans could be recycled.
Planet Ark and Clean-up Australia documented similar results. The outdoor movie received many
thanks from individuals that attended. Lots of people said they thought it was good that Council
was engaging with the community and were glad to see so many things happening. Over 1 tonne
of E-Waste was collected at Bunnings on the Saturday. Specifically, the below comments were
received.

    ‘The landfill tour was very informative and makes me think about everything (which is not
      much) I put into my rubbish bin’ – Julie, Landfill Tour
    ‘I learned a lot on the landfill tour. Never was sure what to do with bottle caps, or scrunchy
      plastics. It is a tour that I can recommend to others too!’ - Chris, Landfill Tour
    ‘Excellent presentation & presenter, learnt so much – thank you’ – Composting/growing
      food workshop Noosa Library
    ‘Very informative, hands on. I will implement the things I have learnt’ - Composting/growing
      food workshop Noosa Library
    ‘We were there it was really good. Kids had a lot of happy time, thank you. We will keep an
      eye on your next events’ - Kanittha (NC Facebook Page Comment - Outdoor Movie)

Previous Council Consideration

Nil

Finance

The total cost for the activities during National Recycling Week, including marketing, was $5,474
and was funded from the waste education budget.

Risk & Opportunities

No risks are identified. Opportunity to engage the community Towards Zero Waste initiatives in
accordance with our Waste Reduction and Recycling Plan 2016-2024.




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