2014-01-13 Deamalgamation Report Attachment

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Noosa Transfer
     Team

 *   Fact sheets                             ¢   Public comment
 ¢   Web sites                               ¢   Focus Groups
 *   Open houses                             ¢   Surveys
 ¢   Briefings                               ¢   Public Meetings

Mode and Activities

To reach a diversely segmented audience with consistent messages, it is important to utilise
a number of complimentary engagement tools/activities. Consistent message delivery is
enhanced by frequency of delivery and the engagement tools at the ‘Inform’ and ‘Consult’
levels of participation.

The following modes of engagement will be considered by the Transfer Manager in
determining the engagement activities relative to the key messages to be communicated
and the target audience.
Modes and Activities Matrix

                     Print media                Fact sheets, newsletters, brochures etc.
                     Press and media coverage   Newspaper inserts, press releases, media
                                                opportunities
                     Static displays            Temporary   information display highlighting
                                                change management and effect
                     Invited briefings          Use of community group meetings to distribute
                                                a message
                     Public meetings            Traditional LG public meetings
                     Meeting observation        Open meetings
          Mass       Website polls              Personal experience distributed en masse
          Media
          Targeted   Public meetings            Traditional LG public meetings
          Media

          Face to    Stakeholder interviews     Either one on one or in group, framed
         face                                   questionnaires
                     Static displays            Temporary   information display highlighting
                                                change management and effect
                     Community interest group   Focus  Group   styled activity with invited
                     consultation               participants who   have   previously seen
                                                questions to be posed
                     Focus groups               Small targeted group, one to one activity.

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