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Meeting papers
APPENDIX ONE
DESTINATION MANAGEMENT TERMS
WORD DEFINITION SOURCE
Bold Leadership A community first approach – taking courageous, Source: Noosa Shire
values-driven decisions that prioritise long-term Council, Economic
community wellbeing, foster trust through Development Branch,
transparent engagement, and ensure that broader 2025
social, cultural, environmental and economic
interests of Noosa are well served.
Carrying Capacity The maximum number of tourists a destination can Source: European Travel
accommodate without causing harm to the Commission,
environment, local community or visitor experience. “Handbook on
Sustainable Tourism”,
Carrying capacity is dynamic and can be influenced 2019
by a range of factors, including infrastructure and
stakeholder perceptions.
Circular Economy The circular economy is a production and Source: UNESCO,
consumption model that involves sharing, leasing, Building Skills for the
reusing, repairing, refurbishing and recycling green and circular
existing materials and products for as long as transition, July 2022
possible. In this way, the life cycle of products is
extended, and waste production is reduced.”
Destination The process of planning, creating and managing Source: World Travel &
Management tourism activity in a way that enhances visitor Tourism Council,
experiences, contributes to the local economy and “Destinations 2030”
ensures long-term sustainability. report, 2019, page 15
Destination development strives to protect the
natural, cultural and social environments belonging
to a place.
Destination A Destination Marketing Organisation is an entity Source: World Tourism
Marketing that promotes a location as an attractive travel Organisation Definition
Organisation destination. DMOs aim to attract visitors and Updates (UN Tourism),
stimulate economic growth in the area they 2024
represent by shaping the perception of the
destination and increasing visitation.
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