Meeting papers

       WORD                                DEFINITION                                  SOURCE

Local Tourism           LTO’s work at the local level, usually within one       Source: Noosa Shire
Organisation (LTOs)     Council area. They are closely connected to local       Council, Economic
                        tourism businesses and focus on the following:          Development Branch,
                                                                                2025
                           •   Marketing and promotion of Noosa
                           •   Support local operators
                           •   Running Visitor Information Centres

                        LTO’s do not receive funding from State
                        Government and often rely on local government
                        and partnerships for support.


                        For the purposes of this document, the word             Source: Noosa Shire
Noosa (also Noosa       Noosa is used interchangeably with Noosa Shire,         Council, Economic
Shire, the shire, the   the shire and the region, throughout.                   Development Branch,
region)                                                                         2025
                        It refers to all parts of the shire including but not
                        limited to - Kin Kin, Pomona, Cooran, Cooroy,
                        Cooroibah, Boreen Point, Tinbeerwah, Tewantin,
                        Noosaville, Noosa Heads, Noosa Junction, Sunrise
                        Beach, Sunshine Beach, Marcus Beach and
                        Peregian Beach.


Placemaking             The process of creating and enhancing public            Source: Pacific Asia
                        spaces that reflect the unique character and            Travel Association
                        identity of a destination and that provide a sense      (PATA), “Destination
                        of place and community for visitors and locals          Marketing Handbook”,
                        alike.                                                  p. 42, published 2019

                        This can include the development of public art,
                        cultural events and community-led initiatives that
                        celebrate the destination’s heritage and culture
                        and support the well-being of people and the
                        environment.




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