2017-04-18 GC Agenda Att 3 to Item 5 Business Plan Cooroy Memorial Hall

3. Description of Business
3.1 Overview
1. Cooroy Memorial Hall has a demand for the space it provides to a variety of community
   activities; many of which have been without a hall since its closure. This Hall, under the
   management of CMHA Inc. will boast features of availability, location, pricing structure and
   suitability of use that are not provided by another existing venue in this local area.

2. Media release to the general community has been received with huge support for the re-
   opening of the hall. Offers of help have been generous. CMHA Inc. will continue promotion
   of projected future uses including weddings, concerts, classes, festivals, meetings and similar
   through the generosity of organisations such as Cooroy Chamber of commerce, council,
   information kiosks, local papers, website, Facebook, etc.

3. Additionally, CMHA Inc., through its building sub-committee, will manage the repairs
   necessary to re-open and upgrade the hall to meet current standards as per building proposal
   supplied separately. Ongoing maintenance and repairs will be monitored and carried out as
   required through funding from rental income, council contribution and other grants and fund-
   raising activities.

3.2 Community benefit
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1. Community benefit extends far beyond providing a place for community activity. Promotion
   of the hall will focus on these community benefits:
1.1      Health
      Indoor sporting and exercise based activities promote a healthier community. Few halls
      Dr
      have the size or the suitable floor surface as the Memorial Hall for such activities as
      DanceSport and ballroom dancing with many grand events held there since it’s construction
      in the 1920’s. Many of the past and future renters of the hall involve dance and exercise of
      one form or another. University studies are available to show dancing to be the best activity
      by approx. 70% margin, for the prevention of dementia and mobility type ailments. Other
      activities could include indoor bowls, table tennis, personal exercise training, yoga, martial
      arts and many more.

1.2     Business Opportunity
      Weddings and Events increase local business opportunities. Once restored with fresh paint,
      softer colours and a few special touches, this hall, with its heritage features, is perfect for
      nostalgic weddings and similar events with a capacity to attract many new visitors to the
      area. Visitors may stay a weekend, spend their time and money in our locality, generating
      local revenue.




BUSINESS PLAN FOR FUTURE OPERATION OF COOROY MEMORIAL HALL                       MARCH 2017         9