2019-12-11 SM Agenda - Item 1 - Attachment 2 - Final New Noosa Plan Part 1-3 and 5-6 Track Change version

           Tourism
           Professional services
           creative industries

     Key themes to achieve diversification include effective land use planning, enterprise support, essential infrastructure, and skilled
     and connected business. Clustering and collaboration i s important for these industries, as well as supporting infrastructure such
     as flexible floor space, transport and high speed broadband.

     Noosa's strong and significant brand and image continue to be leveraged to attract other non­​tourism opportunities to further
     diversify the economy and create new job growth. Broadening career opportunities for the community towards high paid work is a
     focus. Jobs attractive to younger families are particularly supported.

     Growing of the economy is not a ‘development at all cost’ scenario but rather a dedicated plan to grow the value of priority industry
     sectors, support the social and environmental values of the community, and enhance quality of life.

     Keeping up with the rapidly changing nature of business is a challenge. Businesses are increasingly looking for flexible
     workspaces of different scales and types which provide for multiple uses; co​shared spaces with opportunities to meet and share
     ideas; and provide well connected fast communication and digital services. In order to meet these changing needs and enable the
     diversification, business development and growth of priority sectors, suitably located, zoned and serviced land is allocated. A
     mixture of approaches is applied to ensure developments can be easily adapted to suit both the current and future needs of
     business and industry. This includes providing for shared cooperative spaces, digital hubs and mixed­use precincts that support
     small and growing enterprises.


     Centres hierarchy

     The Noosa Shire activity centres hierarchy, identified on Strategic Framework Map SFM­2 ­ Economy and Employment, helps
     establish the respective roles and functions of activity centres to ensure each centre contributes to a network of vibrant activated
     centres with good accessibility and connectivity, high amenity and a unique sense of place. This hierarchy represents all the
     retail­​based centres that occur (and will occur) in Noosa Shire. Each activity centre has a retail core function including supermarkets
     and other retail uses and is supported by commercial and community uses. The centres hierarchy also takes into consideration
     Noosa Shire's role in a more regional context. It recognises that a proportion of the Shire's higher order needs is fulfilled by activity
     centres in other areas, particularly the principal regional activity centre of Maroochydore and to a minor extent Gympie’s major
     regional activity centre.

     The Noosa Business Centre and Noosa Junction a sare the next level in the hierarchy and are the major activity centres for Noosa
     Shire. Both have distinct and complementary roles, with Noosa Business Centre having a predominant role providing future long
     term growth and employment for the Shire.

     The Noosa Business Centre is designated in the South East Queensland Regional Plan 2017 as the only major regional activity
     centre in Noosa. The major centre offers the greatest opportunity to accommodate most of the long term growth and development
     for key priority sectors including knowledge­based industries such as education and training, health, digital economy, technology
     innovation, and research and development. This will be delivered through a number of planning precincts to reflect the desired
     function and role of the centre. Future retail development is provided for in a village mixed use precinct designed around a vibrant
     open main street linked to an open air village green space and connecting with the existing shopping centre. Future commercial
     and employment uses are to be located in a business park precinct, small scale business precinct and the nearby innovation zoned
     land. Housing choice including small dwellings and social housing is provided through a high density residential precinct. Mixed­
     use development may comprise office, retail, entertainment and other business uses, together with residential. These uses are
     supported by the provision of a site within the centre for a sub­regional transit facility into the future.

     Noosa Junction is a vibrant mixed­use centre. It caters for creative industries, retail via local brands, food and entertainment venues,
     knowledge ​based industries, professional services and education. Development provisions have been significantly increased,
     compared to previous planning schemes, to allow for greater redevelopment options. Entertainment and lifestyle pursuits enhance
     the centre's role as a vibrant place for hospitality in conjunction with retail and services. A hospitality precinct (shown on the Noosa
     Heads Local Area zone map) is acknowledged to potentially involve late night activity and music. The scale and nature of new
     development are required to fit with the existing character and function of the centre and includes mixed­use business and
     residential uses. Noosa Junction will expand over the former bowls club site in Lanyana Way to include a mix of
     business uses surrounding a public open space area and high density residential developments.

     The remaining activity centres are more constrained in terms of future growth consistent with their role and function. The focus is on
     maintaining the discrete character and form of these centres and providing for the day to day needs of residents and visitors as well


**FINAL DRAFT ­ Post Consultation 2019**                                                                                              Page 9 of 14