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            Noosa Shire Council Subordinate Local Law No. 1 (Administration) 2015         35


      (a)    the advertising device must be compatible with, complement, and not detract
             from, the characteristics of the natural and built environment in which the
             advertising device is displayed; and
      (b)    the advertising device must not detract from a building on, or the site or locality at
             which, the advertising device is displayed; and
      (c)    the advertising device must be compatible with the scale, and extent of buildings
             on the street front boundary of the premises and not be visually intrusive in the
             streetscape or setting in which it is displayed; and
      (d)    the advertising device must be compatible with the scale, proportion, bulk and
             other characteristics of the buildings, structures, landscapes and other advertising
             devices on the premises on which the advertising device is displayed; and
      (e)    the advertising device must not detract from the architectural, urban or landscape
             design standards of the locality (including any development approval conditions
             relating to landscaping or streetscape improvement programs implemented by the
             local government); and
      (f)    the advertising device must be designed and integrated into the built form, not
             visually dominate the building and minimise visual clutter; and
      (g)    the advertising device must not adversely impact on the amenity of environmental
             conservation areas, rural, rural residential or residential areas; and
      (h)    the advertising device must accommodate the legitimate need to provide
             directions and business identification in a manner that is consistent with achieving
             paragraphs (a) to (g) inclusive.
(5)   This subsection prescribes view, vista and visual amenity requirements for the display
      of an advertising device as follows—
      (a)    the advertising device must not block or compromise a view or vista of high
             scenic amenity or impact on the visual amenity of scenic routes, high scenic areas,
             heritage sites, character areas, public open space, or the major road network; and
      (b)    the advertising device must respect the amenity of other property owners and not
             obscure, dominate or overcrowd the views of existing or prospective development
             on neighbouring premises; and
      (c)    the advertising device must consider the cumulative effect of existing signage on
             the premises on which the advertising device is displayed and not result in over-
             signage; and
      (d)    the advertising device must not contribute to the proliferation of visual clutter nor
             dominate the visual streetscape environment; and
      (e)    the advertising device must maintain views of vistas of significance in the public
             domain.
(6)   This subsection prescribes requirements about building façade for an advertising
      device as follows—
      (a)    the advertising device, including any supporting structure of the advertising
             device, fixing devices and services, must not detract from the appearance of a
             building façade; and
      (b)    the advertising device must be considered as a design element to be incorporated




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