2021-02-15 General Committee Meeting Minutes

GENERAL COMMITTEE MEETING MINUTES   15 FEBRUARY 2021




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GENERAL COMMITTEE MEETING MINUTES                                                                                                15 FEBRUARY 2021

       AVIATION             PARTNERSHIP

       We work with Sunshine Coast Airport and Visit Sunshine Coast       *  Resumption of direct flights between Sunshine Coast Airport and
       to attract direct flights to the Sunshine Coast from key markets,     Adelaide, with Jetstar operating 3 services each week, providing
       and support flights with marketing activity in those areas, as well   4300 seats each month
       as media familiarisations. We joined airport activations to
                    :                             :                       *  The announcement of a new direct Newcastle service with Fly
       welcome the first passengers and new routes:
                                                                             Pelican to commence in January 2021, flying 3 times a week and
       ¢  Inaugural direct flights between the Sunshine Coast and            reaching a new source market with a population of over
          Canberra with Alliance Airlines, with 2 services per week          4 rrillian
          expected to boost the region’s economy by $3m
                                                                          *  Domestic passenger flights between Sydney and the Sunshine
       »  TAG FeRerRirer eens OF Cally \ Janine ABP Tin                      Coast resuming with Jetstar’s daily flights and Virgin Australia’s 5
          Melbourne to the Sunshine Coast, delivering more than 6000       » weekly services
          seats a month in and out                                                          ,
          of the region                                  A                  ye
                                                    ee                     4            We also joined our partners in Cairns at a travel trade
       *  Anew direct Canberra service           Wer i      Welcome     he              training event to promote direct flights and ran a
            5            *     5                    Cc                    wa
          with Qantas, flying 3 times a          FRIENDS    =e        gecwrome          competition with StarFM in Cairns to win a trip to the
          week, providing more than 2,600        “nee        SE        COntNE, y        Sunehine Coast
          seats each month and expected                                      1 BA
          to contribute more than $4.5m                                                 A marketing campaign with the Canberra Times was
          to the coast’s tourism economy                                                delivered to increase the awareness of the new route.

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