2019-08-06 Services & Organisation Committee Agenda

SERVICES & ORGANISATION COMMITTEE MEETING AGENDA                                     6 AUGUST 2019


BRANCH ACTIVITIES                  RECENT ACHIEVEMENTS                          CURRENT PRIORITIES                            THE NEXT QUARTER
Go Noosa Campaign                     Collaborative development and              Go Noosa Easter trial plan                  Prepare for campaign rerun during
                                        implementation of Communications             implemented.                                  October.
                                        and Promotion Plan for Go Noosa.           Continued liaison with project team
                                      Developed posts, website sliders             and other stakeholders involved in
                                        and articles for Go Noosa Easter             the trials.
                                        campaign.
                                      Go Noosa Easter trial plan
                                        implemented.

Social Media                          Implementation guide developed to          Much strong focus on producing              Coordinate social media competition
                                        determine a list of pages suitable to        engaging content, where possible.             for NAC re-opening.
                                        share on Council platform                    People and Culture now have a               Collaboration to continue with other
                                      Budget video produced to explain             regular weekly post, with good                council facilities to improve sharing
                                        initiatives to wider community               engagement.                                   of content on to council’s social
                                      Sand Pumping at Noosa Main                 The Climate Emergency declaration             media pages
                                        Beach (strong engagement with                was a highly engaging post, an              Continue to monitor and evaluate
                                        8,000 views, 130 reactions and 62            organic reach of 13.2K, 115 shares            success of social media promotions
                                        shares).                                     and 55 comments.                              and campaigns.
                                                                                   Recorded a 5 per cent increase in
                                                                                     Facebook followers during this
                                                                                     quarter. Council page now has 8,971
                                                                                     followers.
                                                                                   Linkedin growth continues to be
                                                                                     strong, with a 26 per cent increase in
                                                                                     followers this quarter. There are
                                                                                     2066 Followers.
                                                                                   Management of emerging social
                                                                                     media issues.

Corporate E-newsletter promotion      ENewsletter growth continues,            Implement a more conversational             Plans underway to produce
                                        subscribers are 1849.                      style writing to Council eNewsletter          Facebook promotional videos for
                                      Review of eNewsletter content and                                                        eNews and Your Say Noosa.
                                        writing style conducted




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