2015-09-15 Infrastructure and Services Committee Att 1 to Item 4 The J Business Plan 2015-18

The map below was prepared by Sunshine Coast Council to show the array of venues servicing this
region.




Customers
The J has two broad types of customers:

        Hirers, such as community groups, promoters, event organisers
        Audiences and attendees – the people who buy tickets or attend events at The J.

Hirers
Hirers largely fall into the not-for-profit category, with commercial for-profit hirers mainly limited
to promoters who book the venue for a live music or other show and businesses who book the venue
for a conference, meeting or exhibition.

The not-for-profit category is generally clearly defined: schools, community-based theatre groups,
churches, community associations and the like fall into this broad category.

There is occasionally contention around a third category, known variously as “community – other”
or “community enterprises”. Small businesses such as dance schools are often included in this


The J Business Plan 2015-2018                                                               26