MCU10/2083 Development Application part 2 - Attachment 4 - Economic Impact and Need Assessment

           operates 24 hours, its convenience store is open until 9pm and has a limited
           product mix. There are also a number of professional services including real
           estate agents, a medical centre, and a handful of local businesses (e.g.
           accountants and solicitors), as well as the China Jade Restaurant in the local
           area.
           The Noosaville Business Centre caters mainly to resident, rather than visitor,
           major chore food and comparison shopping needs. The Noosaville Business
           Centre appears to be functioning well, with very few vacant shops observed.

           Noosa Junction Business Centre

           This retail and commercial centre is located at the intersection of Sunshine
           Beach Road and Noosa Drive and is dominated by the Noosa Fair and Noosa
           Junction shopping centres.
           Noosa Fair is a 7,913m² shopping centre anchored by a 3,766m² Coles
           supermarket and about 25 specialty shops. It is the dominant centre within the
           business centre area and appears to be trading exceptionally well, mainly due to
           the trading strength of the Coles supermarket. In 2009, the centre’s turnover
           was reported at over $61 million (source: Property Council of Australia’s
           Queensland Shopping Centre Directory, 2009).
           Noosa Junction Plaza, a centre of 4,756m², is anchored by a 2,155m² Supa IGA
           supermarket. Observations of this centre since it was built (1987) suggest that
           it has struggled and has rarely been fully let. Its current anchor tenant, Supa
           IGA, was previously an Action Supermarket, which had replaced the original
           anchor, Franklins Fresh supermarket.
           A number of smaller retail developments and strip retailing combine to make
           Noosa Junction a strong retail destination, offering over 270 shops and
           professional services in over 40,000m² of floor space. It includes the Shire’s
           only multi-screen cinema complex as well as a range of cafes, restaurants and
           gift shops. In addition to catering to the major supermarket, day-to-day
           convenience needs and some comparison shopping, the Noosa Junction
           Business Centre also caters to Noosa’s visitor market.
           However, the centre’s location in Noosa Heads, some 3.5 kilometres east of the
           subject site, makes it relatively inconvenient as a convenience shopping
           destination for Noosaville residents and visitors.

           Tewantin Business Centre

           The Tewantin Business Centre is focused on the strip retail and commercial
           developments on Poinciana Avenue. It functions as a small town centre
           offering mainly convenience shopping, but also professional services,
           commercial offices and a pub. It adjoins Noosa Shire’s offices, art gallery and
           jetty. In light of its position relative to Noosaville, it would mainly serve
           residents and visitors in Tewantin.
           The Council’s investment in streetscape improvements have helped transform
           and revitalise the Tewantin Business Centre area and it now attracts locals and
           visitors with its range of cafes and restaurants.

Noosaville Convenience Centre EIA
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