DESTINATION MANAGEMENT PLAN - PHASE 2 ENGAGEMENT · Attachment 2 - Phase 2 Draft DMP Engagement and Communications Summary_For Council Report

How will it be achieved?

The community engagement process for phase 2 will seek to:
      •    Use diverse engagement tools and methods.
      •    Draw from diverse data inputs including local knowledge, lived experience, global best practise and other sources
           of information to gather accurate, robust and meaningful insights to refine and finalise the DMP.



 Purpose              • To reflect back the issues, impacts and challenges currently faced by the community as a result of the
                        fluctuating nature of tourism peak periods and the range of impacts on the community, environment and
                        economy in the Noosa shire as identified in Phase 1.
                      • To reflect back community-voiced actions and recommendations to understand community values and
                        identify opportunities to work towards a more balanced relationship between the visitor and community.
                      • To present a draft Destination Management Plan (DMP) that recognises community values and identifies
                        opportunities and actions to balance community values and tourism.

 Goals                • To engage a wide stakeholder group that includes, the general community, environment, community and
                        business organisations, groups and associations, the tourism industry and general business owners.
                      • To ensure that every stakeholder has an opportunity to participate in the phase 2 process.
                      • To ensure that the broader community are kept informed along the way and that it is clear how
                        the community feedback will be considered as part of finalising the DMP.
 Success factors      •   A strategic and comprehensive communications strategy and effective collateral.
                      •   Up to 6 well-attended facilitated workshops around the Shire.
                      •   A series of coffee chats or listening post events around the Shire.
                      •   A range of additional ways for the community to provide input, such as online surveys, email submissions,
                          quick poll on key engagement questions.
                      •   Additional workshops with targeted community, business, youth groups as requested.
                      •   Workshop participation is broad and reflective of the wider community and consists of broad, respectful and
                          constructive discussion.
                      •   The workshop process and feedback lead to greater knowledge of the issues and a sense of community
                          ownership of the DMP process.
                      •   Statistically valid survey responses
                      •   Broad and wide reach via social media and media campaign