Planning_Economic Impact Assessment

                                                                      Section 3: Trade area spending




3.1 Retail Liquor Spending

Table 3.3 then details our estimates of sales potential for retail liquor by each key
liquor category, namely beer, wine and spirits, within the trade area.



                                                       Table 3.3
                   Noosa Heads Bow ls Club trade area - packaged liquor spend, 2013-2021*

  Year ending                                          Forecast liquor spend ($M)
  June                                         Beer       Wine           Spirits      Total

  2012                                           8.0       11.9              6.7        26.5
  2013                                           8.1       12.1              6.7        26.9
  2014                                           8.2       12.2              6.8        27.2
  2015                                           8.3       12.4              6.9        27.6
  2016                                           8.4       12.5              7.0        27.9
  2017                                           8.5       12.7              7.1        28.2
  2018                                           8.5       12.8              7.1        28.5
  2019                                           8.6       12.9              7.2        28.7
  2020                                           8.7       13.0              7.3        29.0
  2021                                           8.8       13.2              7.3        29.3

  Average annual grow th ($M)
  2012-2021                                      0.1        0.1              0.1         0.3

  Average annual grow th (%)
  2012-2021                                    1.1%        1.1%           1.1%         1.1%

  *co nstant do llars & including GST
  So urce: M arketInfo ; M acro P lan Dimasi




Forecasted growth in liquor spending appears to be constant leading up to 2021
with an average annual increase of 1.1%. Total liquor spending is expected to
increase from $26.5 million currently, to $29.3 million by 2021.


Wine sales represent the highest majority of liquor spending, accounting for
around 45% of the total liquor spend. This is consistent with the generally more
affluent areas where wine sales are much stronger than other categories such as
beer.




                                                                   Noosa Heads Bowls Club, QLD
                                                                           First Choice Assessment     17
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