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2016-08-09 S&O Agenda Item 8, Attachment 1 - CCIQ Noosa Convention and Cultural Centre Initiative Pre-feasibility Study

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   CCIQ Noosa #3 Noosa Convention & Cultural Centre Initiative
   Pre-feasibility Study                                                                                          April 2016

                                      speakers, session presenters, etc.
                                     New opportunities for local entertainment industry to provide conference
                                      evening entertainment
                                     New work based around event needs – graphic design, decorating, hire
                                      (technical and costume), marketing, public relations, advertising and
                                      printing etc.
                                     Shift in accommodation capacity demand to higher-value custom
                                     Spare capacity of product and services tourism sector e.g. hire and tours,
                                      is taken up by delegate partners programs organised by PCOs or direct
                                      bookings
                                     Employment stability as demand peaks and troughs are progressively
                                      flattened
                                     Stability in rental market for employees
                                     Paddock to plate/ offsite food catering services to provide par
                                      prepared/portion controlled menu items
                                     Greater demand for regional farm products
                                     Increased demand for offsite delegate ‘experiences’ – tourism operators,
                                      tours, transfers
                                     Attraction of high end technical specialists to region to support centre and
                                      conference organisers high end technical needs




                              a.    Given the current paucity of Convention Centre facilities on the Sunshine
     Regional                       Coast, exacerbated by the recent closure of the previously-branded Hyatt
     Business                       Coolum Resort and Nambour Civic Centre, an additional facility of this size is
                                    likely to be well-received across the Region and would reflect well on an
Collaboration                       innovative Council seen to provide a substantial infrastructure project for the
                                    benefit of future generations.
                              b.    It is substantially smaller than the proposed 4,500-seat Sunshine Coast
                                    Entertainment, Convention & Exhibition Centre, and also has a more
                                    segmented focus on the high-yield segments within the MICE sector. This
                                    segmentation should reduce competitive bidding between each facility.
                                    Further, any accommodation demand not met within the Shire is likely to be
                                    served by accommodation providers elsewhere on the Sunshine Coast,
                                    thereby delivering a direct economic benefit from the operation of the
                                    proposed Noosa Convention Centre
                              c.    The proposed dual purpose Centre is supported by the 3 major Noosa
                                    Resorts33, as it will not compete by including accommodation. Secondly, it will
                                    enable the joint-bidding of the Convention Centre and one or more of those
                                    Resorts for larger conferences which currently cannot be serviced.




                              a.    The Team was advised to carefully consider whether the Venue should be
     Venue                          Council-managed or Board-managed34. Other options are 100% privately
Management                          owned and operated; or Council/Govt owned with private company

   33
        Sheraton, Peppers and RACV Noosa Resort
   34
        An opportunity to establish an eminent persons board of trustees to manage a Foundation for the centre




                                            CCIQ Noosa © 2015-16                                                 12 | P a g e
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