ADOPTION OF DESTINATION MANAGEMENT PLAN · ATTACHMENT 1_Destination Management Plan

APPENDIX THREE
CONSULTATION SUMMARY
Development of the Destination Management Plan

The Noosa DMP represents the culmination of a multi-year, collaborative process to ensure
Noosa is managed sustainably, protecting community values and enhancing economic, social
and environmental outcomes. Its development has been guided by robust governance,
evidence-based analysis and meaningful engagement with the community, stakeholders and
industry partners. The result is a DMP grounded in community expectations, supported by
evidence and framed around long-term sustainability and regeneration.

Phased Approach
The DMP was developed in seven key phases across a number of years, designed to
progressively build a comprehensive, evidence-based plan aligned with Council priorities and
community expectations.

Phase 1 – Initial Briefing and Scoping:

   •   Identification of key issues, risks, and opportunities in the visitor economy.
   •   Establishing the project scope, objectives and governance framework.
   •   Alignment with Council’s strategic objectives, policies, and broader planning
       frameworks.
   •   Establishment of governance structures, including a Project Control Group (PCG),
       External
   •   Reference Group (ERG) and an internal Advisory Team to oversee development.

Phase 2 – Investigation and Evidence Gathering:

   •   Comprehensive analysis of tourism trends, visitation patterns, economic contribution,
       and environmental impacts.
   •   Assessment of infrastructure capacity, short-stay accommodation impacts, and
       housing pressures.
   •   Review of global best practice in destination management and regenerative tourism
       models.

Phase 3 – Discussion Paper Preparation and Phase 1 Community Engagement:

   •   A Discussion Paper was created, guided by the PCG with assistance on how to engage
       the community from the ERG.
   •   The Discussion Paper identified issues and asked the community ‘How can we grow
       well together?’
   •   Extensive community engagement (workshops, coffee chats, online survey, direct
       stakeholder engagements and submissions) with a professional facilitator who is an
       expert in Regenerative tourism.

Phase 4 – Deep Dive Analysis of Discussion Paper Feedback:

   •   Analysis of the feedback from phase 1.


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