2021-02-09 S&O Agenda - Item 11 - Attachment 1 - Tourism Noosa Annual Report 2019-20

HIGHLIGHTS

                                                                   NOOSA CHAMPIONS GO
                                                                   PLASTIC-FREE

                                                                   The Plastic Free Noosa program came under Tourism Noosa’s
                                                                   management, supported by Noosa Council, as part of our
                                                                   tourism sustainability commitment. Program highlights:

                                                                   •   Worked with all events sponsored by Tourism Noosa
                                                                       to reduce single-use plastics usage as part of their
                                                                       sustainability guidelines

                                                                   •   Planning started for Plastic Free July, encouraging
                                                                       businesses and the wider community to reduce
                                                                       reliance on single-use plastic

                                                                   •   Worked with more than 220 businesses and events

                                                                   •   Eliminated more than 4.5 million single-use plastic
                                                                       items from Noosa’s environment

                                                                   •   Worked with social enterprise and community
                                                                       development organisation SevGen Indigenous
                                                                       Corporation, BioPak and local Kabi Kabi artist Shauna
                                                                       Hill to deliver a compostable takeaway coffee cup as part
                                                                       of the global BioCup Art Series. This indigenous-designed
                                                                       coffee cup was distributed around the world

                                                                   •   Grill’d Noosa supported Plastic Free Noosa through
                                                                       its Local Matters Jar community initiative.




     R E N E W E D F O C U S F O R AWA R D - W I N N I N G A D V E N T U R E C L U S T E R

     Adventure and tour operators were brought together
     under Tourism Noosa’s Adventure Cluster (formerly
     Backpack Noosa), which has a renewed focus that
     highlights environmental initiatives for operators and
     their clients. The group partnered with our Plastic Free
     Noosa program to reduce the use of plastics in their
     operations, and to clean-up Noosa.

     At the 2019 Adventure Tourism Awards Australia
     & New Zealand, Noosa won Best Youth/Adventure
     Marketed Destination for the second year in a row
     (marketed through Tourism Noosa’s Adventure
     Noosa group).


     The group took part in famils and competitions including partnerships
     with STA Travel Germany, YHA Melbourne and JUCY.




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