07/1259 - Peregian Beach needs assessment [As Published] · 132007.1259

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Table 2.1
Sunshine Coast Visitor and Visitor Nights
Year Ending
Dec 2001 Dec 2002 Dec 2003 Dec 2004 Dec 2005
Domestic
Visitors (000) 2,242 2,649 2,482 2,686 2,724
Visitor Nights ('000) 10,042 10,251 12,523 41,296 10,965
Average Length of Stay 45 3.9 54 42 4.0
(ntrastate
Visitors (000) 1,691 1,882 1,653 4,779 1,956
Visitor Nights (000) 5,607 5,490 5,947 $140 6,040
Average Length of Stay 33 29 3.6 29 40
Interstate
Visitors (000) 551 767 829 907 768
Visitor Nights (000) 4,434 4,761 6,576 6,156 4,925
Average Length of Stay 8.0 6.2 73 68 64
International
Visitors (000) 244 204 221 241 232
Visitor Nights ('000) 1,782 4,494 1,961 1,857 1,993
Average Length of Stay 76 73 89 WW 86
Total Visitors
Visitors (000) 2,476 2,853 2,703 2,927 2,956
Visitor Nights (000) 14,824 11,745 14,484 13,153 12,958
Average Length of Stay 48 44 5.4 45 5.0

 

Source: Tourism Queensland, Core Economics

The Sunshine Coast tourist market is comprised mostly of domestic visitors, with
the majority of this market comprised of South East Queensland residents who
have a great deal of choice between the Sunshine Coast and the Gold Coast for
holidays, with the addition of cheap flights increasing their choice of holiday
destinations, allowing stronger links to budget conscious families and individuals.
Given the importance of the tourism industry to the Sunshine Coast, it is
imperative for the region to increase its product and facilities in order to remain a
choice holiday destination and attract this holiday-making tourist market.

2.3 Existing Infrastructure

The Essence of Peregian Beach development incorporates short stay budget
style accommodation. Within the region between Caloundra to Noosa, there is a
tange of existing infrastructure and facilities catering to the same market as the
proposed short stay budget accommodation.

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Scanlon Property Group — Peregian Beach Needs Assessment . anomies