DESTINATION MANAGEMENT PLAN - PHASE 2 ENGAGEMENT · Report

SPECIAL MEETING                                                                    4 AUGUST 2025


perspectives on the matter, discussion is encouraged following this to elicit community feedback and
answer any questions that may be of specific concern or interest to the community. Participants are
polled again at the end of the session with the same questions to see what, if anything, changes.

The Deliberative Poll method can provide valuable insights into what matters most to the community
in a cost-effective and efficient way for Council that can be managed inhouse. These insights can
not only help to inform what a representative group of the community think about a complex matter,
it also assists in informing potential ways Council can approach building awareness with the broader
community and focusing Council priorities and funding where it is most needed. This will assist in
refining the draft DMP and informing a considered approach to implementation. Further, the
community engagement insights gathered can inform other Council projects aligned to DMP
objectives.

Link to Corporate Plan

Theme No. 4 - Future
This theme is focused on our future, strengthening our relationship with First Nations peoples and to
ensure our community is prepared and resilient to change. A focus on youth, climate resilience and
adaptation, sense of place and destination management.
Section 4.2 Deliver and implement the Destination Management Plan.


Previous Council Consideration
Ordinary Meeting Minutes 14 December 2023, Item 9.1
That Council note the report by the Manager, Economic Development and Destination Management
to the Ordinary Meeting dated 14 December 2023 regarding the process to develop a Noosa Shire
Destination Management Plan (DMP) and:
A. Note the summary of consultation key themes and feedback received during the recent community
engagement process on the DMP Discussion Paper;
B. Note the proposed next steps as detailed in this report for officers to undertake a deep analysis
of the data and feedback provided to date to inform the preparation of a draft DMP early to mid-2024;
C. Prepare and implement a communication plan to clearly inform the community of the key themes
from the community engagement to date and outline the next steps in the DMP process; and
D. Add a specific step into the process that workshops the results of the consultation on the DMP
Discussion Paper with the External Community Reference Group and the external members of the
PCG, to inform the scope of the next steps in the process of communicating back to the community
and the Draft DMP and;
E. Note the draft DMP will be prepared early in 2024 and reported back to Council for further
community engagement in mid-2024.


Finance
The development and consultation on the Draft DMP has been budgeted for as part of 25/26 budget
allocation in Economic Development. A Budget of $65,000 to complete Phase 2 engagement has
been approved in FY25/26.


Risk & Opportunities
Risks

There is a risk of community fatigue or disengagement due to the 18 month gap between Phase 1
and Phase 2 which may lead to diminished public interest, scepticism about Council’s commitment,