Meeting minutes

SPECIAL MEETING MINUTES                                                             8 MAY 2025


             B. Approve the release of funds to the amount of $2.0M (exclusive of GST) to
             Tourism Noosa, for the duration of this agreement (to 30 June 2026), conditional
             on:
                1. A Milestone Payment One of the agreement in the amount of $1.2M
                (exclusive of GST), to paid on or before 31 July 2025;
                2. A second graduated payment of $800,000 (exclusive of GST) to be made
                at 6 months, subject to completion of the Roadmap and KPI achievements;
                3. Noosa Council co-creating a comprehensive Roadmap with Tourism
                Noosa detailing Council’s future expectations of Tourism Noosa’s role,
                structure, future focus and actions, and any further funding arrangements.

             C. Authorise the Chief Executive Officer to transition the sponsorship of tourism
             events and associated funding (previously facilitated by Tourism Noosa) to Noosa
             Council during FY25/26.

             D.    Authorise the Chief Executive Officer to prepare the Funding and
             Performance Agreement to reflect the requirements outlined in this report,
             including the addition of KPIs.

             E.    Work with Tourism Noosa to complete a comprehensive Roadmap
             considering agreed service levels, organisational efficiencies, revenue
             diversification plans and the transitioning of sponsorship of tourism events to
             Noosa Council.
                1. That as part of the development of the Tourism Roadmap and
                    considerations of future governance models, Council obtains
                    benchmarking data against other Local Tourism Organisations and
                    Regional Tourism Organisations. This information is to consider various
                    funding structures, the level and proportion of investment by local
                    government, staffing levels and the overall economic value of tourism. At
                    the conclusion of the roadmap process, two clear options are to be
                    presented to Council for consideration.
                2. Ensure that any future amendments to governance or funding structures
                    be explicitly aligned with and informed by the final Destination Management
                    Plan (DMP), ensuring consistency of purpose and long-term strategic
                    alignment between Council and Tourism Noosa;
             F. Note the new Funding Agreement (FY25/26) will be established prior to the
             completion and adoption of the Destination Management Plan (DMP), it is
             therefore not contingent upon the DMP. However, should the DMP be adopted
             during the term of the Agreement, provisions will be in place to allow for variations
             to the Agreement to ensure Tourism Noosa’s activities align with the DMP’s
             principles, outcomes, and relevant actions.

             G. Ensure any future proposed funding decisions for Tourism Noosa include
             consultation with industry stakeholders and residents, ensuring transparency and
             input into strategic investment in Noosa’s tourism future.

             H. Request the CEO provide reports to future Council meetings that note:
               1. The executed Funding and Performance Agreement with the additional KPIs;
               2. The agreed Roadmap (once finalised);
               3. The event sponsorship costs including operational; and
               4. Resource costs associated with events.

             I. That Council recognise and reinforce the importance of maintaining the Noosa