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2019-12-10 S&O Agenda - Item 7 - Attachment 1 - TN Annual Report-2018-19

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KEY MARKET MEASURES
     YEAR ENDING JUNE 2019


                                                                     Visitors                 Nights            Spend


                              TOTAL OVERNIGHT                        1.164m                   4.98m         $996.8m
                                                                      +8%                      +8%           +18%


                                    Domestic overnight               997,000                   4m          $893.83m
                                    (includes interstate)             +9%                     +9%            +18%


                                    Interstate overnight             389,000                  2.14m             $506.9m
                                                                      +14%                     +5%               +18%



                                    International overnight          167,000              980,000          $102.93m
                                                                      +2%                  +14%              +20%


                              DAY TRIP                                1.3m                                      $98m
                                                                      +17%                                       -6%


                              TOTAL                                  2.48m                    4.98m             $1.1b
                                                                     +12%                      +8%              +16%




                          The Noosa region welcomed                     OVER NIG H T VISITOR B R EAKD OWN
                                                                        Year ending June 2019 (Total = 1.16m)
                          more than 2 million overnight and
                                                                        International
                          day-trip visitors who spent a record          167,400
                                                                        Up 27.1% since 2015
                          $1.1 billion in the year to June 2019.                                           14%
                          The record spend from interstate              Queensland
                                                                        607,500
                          visitors, topping $1/2 billion for the        Up 16.1% since 2015
                                                                                                 52%
                                                                                                                   34%
                          first time, highlights the effectiveness      Interstate
                                                                        389,200
                          of our focus on marketing to these            Up 47.9% since 2015

                          high-value travellers.




TO U R I S M N O O S A A N N UA L R E P O R T 2 0 1 8 / 1 9                                                               5
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