180523 - BA4342- Signage Application - Noosa Service Station -V3 · OPW18/0163

8.        CONCLUSION
Urbis Pty Ltd has been commissioned by Denmac Nominees to prepare this development application for
advertising devices at 140-142 Eumundi Noosa Road, Noosaville. As outlined above, this application
specifically seeks approval for a Development Permit for Operational Works for placement of advertising
devices (pylon sign, freestanding signs, wall sign, vertical signs, awning face sign).
Within the legislative and physical context, the proposal has been assessed against, and is considered not to
compromise the intent or Specific outcomes of the relevant planning provisions. The proposal provides
advertising for a service station and ancillary shop and food outlet which will support the surrounding land
uses of the industrial area. In this regard, it is noted:
▪    Advertising devices do not dominate the built form on site, or in surrounds, and do not contribute to
     visual clutter;

▪    The area is a well-established industrial and commercial area, with little aesthetic theme and does not
     feature high scenic amenity; and

▪    The site serves local businesses and travellers, and prominent business identification should be
     expected in such a setting.

On the basis of the assessment contained within this report, Council is requested to favourably consider the
development proposal, subject to reasonable and relevant conditions.




URBIS
NOOSA ENERGY CENTRE                                                                               CONCLUSION   29