2019-07-09 Planning & Environment Committee Agenda

PLANNING & ENVIRONMENT COMMITTEE MEETING AGENDA                                         9 JULY 2019


The specifications of the sign are as follows:
    Outdoor LCD flat panel display;
    LED direct back-light to make brightness more uniform, environment friendly and energy
      saving;
    Dimensions: H1650mm x L1025mm x W90.5 (65-inch screen);
    Fan cooling system for temperature control; and
    Automatic light-sensitive system.
The content of the screen will change periodically over time to display various products available
in store. As an example, it could be 5 images shown for 10 seconds each. This is similar to the
existing type and number of adverts that would be shown on the existing scrolling sign.
The screen has a built in ambient light sensor that adjusts the brightness of the screen based on
the environmental light. The brightness level is flexible and the LUX output can be controlled
manually or automatically. The maximum luminance (in candela per square metre- cd/m²) will be:
    4000cd/m² - daytime
    700cd/m² - dawn/dusk
    350cd/m² - night
The signage will not give a veiling luminance of greater than 0.25cd/m².
The proposed location of the sign will have minimal to no impact on passing vehicles and
pedestrians travelling on Eumundi Noosa Road. The size, location and limited content changes
will provide a safe environment for vehicles and pedestrians travelling through the area. The intent
is to advertise to customers already on site as opposed to attracting passers-by.
The sign will be structurally affixed to the building and meet any relevant deemed-to-satisfy
provisions of the Building Code of Australia (BCA).
The purpose of this DA is to gain approval for a single digital sign which will be used for information
and product display purposes. There are no changes proposed to any other building or site
signage. Similarly, there are no changes proposed to the approved operation, including hours,
delivery times or waste collection.




                                        Figure 3 – Locality Plan

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