Changes to Report to incorporate Attachment H · MCU13/0092

Foresight

partners

Source: ABS Census 2011

The socio-economic characteristics indicate that residents and visitors of the trade area
have average household expenditure potential that is above the Sunshine Coast average.

3.4 Household Retail Spending Potential

Average retail expenditure levels for households in the trade area were derived using
average household income data based upon the 2011 Census, the ABS 2009-10
Household Expenditure Survey and National and State Accounts data. Dollar values from
these sources were inflated to common December 2012 values using Brisbane Consumer
Price Index data.

Average household retail expenditures for each component of the trade area were
compiled by the broad retail categories identified in the table below.

Future trade area convenience expenditure potential is forecast under the assumption that
in terms of constant dollars, there will be no change in average retail expenditure per
person over the forecast period. Therefore, changes in total trade area retail expenditure
are assumed to result only from changes in trade area population.

Table 3.3 sets out the estimated average household retail spending by trade area
households, divided into four commodity groups.

Table 3.3: Average Household Retail Expenditure by Commodity Group (December 2012 $ values)

 

 

 

Take home Meals out and Homewares and
food ($) take away ($) Apparel ($) services (S) Total ($)
Trade Area 10,500 4,530 2,450 12,520 30,000
Sunshine Coast 10,160 4,380 2,370 12,100 29,010
Queensland 10,870 4,690 2,530 12,940 31,030

 

 

 

Source: ABS 2009-10 Household Expenditure Survey, National and State Accounts; Foresight Partners
Calculations

Household spending on Take Home Food, Meals Out-Take Away and some Convenience
Homewares and Services will be of most relevance to the proposed development.

Trade area households currently average about $30,000 spending on retail goods and
services per annum, which is slightly above that of the Sunshine Coast region ($29,010)
and slightly below the Queensland average ($31,030)

Multiplying average household expenditures by the trade area households at the June
2011 base year produces an estimate of total retail expenditure potential. Similar
calculations for the forecast years 2015, 2017, 2019 and 2021 produces estimates of the
pool of expenditure potential available in the main trade area, as shown in Table 3.4.

Retail expenditure potential generated by trade area households at June 2011 is
estimated at $51.2 million, which should increase to:

 

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Needs Assessment, Peregian Beach Centre
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