SunshineCoastRegionalReport2ndQtr2004

                                                                                                                       According to R-TAM, the room occupancy
TOURISM                                                                                                                rate for serviced flats and apartments in June
                                                                                                                       2004 strengthened, while average room rates
CALOUNDRA CITY                                                                                                         also increased.




                  Serviced Apartments/Flats & Holiday Units
 %                                    Caloundra Tourism Region                                       $
100
                           Room Occupancy Rate (RHS)           Average Room Rate (LHS)
                                                                                                     140
                                                                                                           The average room occupancy rate for serviced apartments / flats and
 90
                                                                                                     120   holiday units in the Caloundra Tourism Region was 4.9 percentage points
 80
                                                                                                     100
                                                                                                           higher in June 2004 at 57.7% when compared with June 2003. At the
 70
                                                                                                           same time, the average room rate was 21.8% higher at $104.11. However,
 60

 50
                                                                                                     80
                                                                                                           the average length of stay also strengthened over the year by 0.8 nights to
 40
                                                                                                     60    3.3 nights in June 2004.
 30                                                                                                  40
 20
                                                                                                     20
 10

  0                                                                                                  0
      Jun-02     Sep-02     Dec-02      Mar-03     Jun-03    Sep-03     Dec-03   Mar-04     Jun-04

Source: RTAM




                         Hotel/Motel Occupancy Rate
 %                            Sunshine Coast Tourism Region
80
                                     2001/02       2002/03       2003/04
                                                                                                           According to the ABS Survey of Tourist Accommodation, there was an
75
70
                                                                                                           overall increase in guest nights (up 20.8% in annual terms) spent at hotels
65                                                                                                         and motels (with greater than 15 rooms). Average room occupancy at
60
                                                                                                           hotels and motels in Caloundra City in the March Quarter 2004 was
55
50
                                                                                                           12.8% points higher than the March Quarter 2003 at 63.9%.
45
40
35
30
25
20
               Jun Qtr                Sep Qtr                Dec Qtr             Mar Qtr

Source: ABS Survey of Tourist Accommodation




               Hotel/Motel Takings from Accommodation
 ($'000)
                             Sunshine Coast Tourism Region
7,000                                                                                                      Overall, hotel/motel establishments in the Caloundra Tourism Region
                                     2001/02      2002/03     2003/04
6,000
                                                                                                           recorded $5.4 million in takings in the March Quarter 2004, a 11.8%
                                                                                                           increase compared to the level recorded in the March Quarter 2003.
5,000
                                                                                                           Takings from accommodation have been significantly higher in annual
4,000                                                                                                      terms in each quarter of the past three years.
3,000


2,000


1,000


      0
                 Jun Qtr                Sep Qtr               Dec Qtr             Mar Qtr

Source: ABS Survey of Tourist Accommodation




©0, Sunshine Coast Regional Economy, Second Quarter 2004                                                                                                                      - 36 -