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2015-09-15 Infrastructure and Services Committee Att 1 to Item 4 The J Business Plan 2015-18
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Log in to see the plans as drawnOur market
Our catchment
Analysis of ticket sales data
undertaken for strategic planning
purposes at Sunshine Coast Council
venues in 2012 demonstrates that the
catchment for The J is concentrated
in the Noosa Shire area. While The J
sells tickets to people from interstate
and other parts of Queensland for
major events like the Noosa Long
Weekend, most events attract
audiences from a half hour drive
radius, mostly on the coast and close
hinterland.
This is consistent with social planning
benchmark approaches that categorise
The J – based on size and capacity – as
a district venue rather than a regional
venue.
Catchment Action:
Position The J as Noosa’s own
venue.
The J Business Plan 2015-2018 24
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