2015-12-08 I&S Committee - Item 7 - Attach 1 - THE J BUSINESS PLAN

Executive Summary
This Business Plan identifies actions and opportunities to increase Council’s return on
investment from The J by:
        increasing community benefit and value.
        reducing cost to Council.

The plan highlights the outcomes The J delivers for the Noosa community across three
domains:

    1. Community: The J provides an accessible venue so that Noosa people of all ages
       can participate in an active, connected community
    2. Cultural: The J makes possible arts activities and cultural participation and
       experiences for residents of/visitors to Noosa
    3. Learning: Through a long-term partnership with the University of the Sunshine
       Coast (USC), The J provides a venue for face-to-face education in Noosa.

2014-15 outcomes


                                          138 performances
    Community                          attracted 19,658 people        Learning



40 community groups held                                         7,375 attendances at TAFE
      377 events                           Cultural                   and uni lectures




The plan outlines actions to enable these outcomes to be achieved, as well as building
capacity, improving customer service and driving financial sustainability. Specific actions
are provided for each year in the action plan (subject to review year by year), and the
broad strategic goals and objectives are summarised below.

Strategic goal             Objective
Increase                   1. Enhance performance against Community, Cultural and Learning
community benefit             outcome measures above
                           2. Increase utilisation of all spaces in the venue
                           3. Increase audiences and performances and events at The J
Improve financial          4. Increase revenue
sustainability             5. Reduce net cost to Council
                           6. Increase revenue from commercial user types as a % of revenue




The J Business Plan 2015-2018                                                                 1