DESTINATION MANAGEMENT PLAN - PHASE 2 ENGAGEMENT · Attachment 2 - Phase 2 Draft DMP Engagement and Communications Summary_For Council Report

What is a DMP?

A DMP provides a strategic framework for managing the environmental, social, and economic
sustainability of visitor activity in a destination. We know that environmental and community
values are important to residents and that the hosting of visitors is an important part of the local
economy. A DMP will help manage the relationships between residents, visitors, businesses, and
government so that we can protect and enhance Noosa as a great place to live and to visit.
The purpose of the DMP is to:
•   Establish a framework for the stewardship of the destination that balances community and
    business interests and that protects our unique quality of life and future sustainability.
•   Support quality visitor experiences that respect and connect with our core values.
•   Balance the needs of Noosa’s communities with a vibrant local economy and enhanced
    lifestyle.


Why do we need a Destination Management Plan?

Globally, the way we travel is changing. Visitors are seeking to connect more deeply to the places
they visit. They are more concerned with the impact of their travel. They want to reduce their
impact and are increasingly willing to give back and make a positive contribution to the places
they visit. There is an opportunity for this DMP to be a leading example of destination stewardship
because Noosa is different by nature.