Meeting papers

SERVICES & ORGANISATION COMMITTEE MEETING                                          8 AUGUST 2023


period. The Boreen Point Campground and Noosa North Shore Campground were predominantly
responsible for this increase, recording growth of 16% and 15% respectively.




3. MARKET DEMAND

Market demand at Noosa Holiday Parks is reflected in measures such as forward bookings, social
media activity, website activity and visitation levels during peak periods.

   •   Current forward bookings for financial year 2023/24 total $2.52 million.




   •   Positive social media and website activity is reflected in a high volume of website visits and
       social media followers.




   •   The percentage of total nights sold during peak periods in financial year 2022/23 has
       increased at all campgrounds and parks, a strong indicator of positive market demand and
       brand growth.




4. ECONOMIC IMPACT

Regional economic improvement and growth is directly benefited by visitation to the Noosa Holiday




                                                                                               Page 19 of 23