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LEADING THE WAY
Noosa's lifestyle, community, environment and visitor experiences are strengthened through shared, responsible, and regenerative tourism, underpinned by strong Council leadership and collaborative destination
governance with our community, industry and partners.
                                                         LEVEL OF
                                                                           ACTIONS                              OUTPUTS                                                                                                       IMPACTS
                    STRATEGIES
                                                       COMMUNITY                                                                                                OUTCOMES                                                                                                                 MEASURES
                                                                      How we are going to         Activities or products achieved during                                                              Short - medium effectives of the outputs of a program or
                                                         SUPPORT                                                                                   Long-term effects produced by Actions.                                                                                                  High level
                                                                           do this                                 project                                                                                                   project.
                                                       (Phase 2 CE)


                                                                                                                                                                                                    • Through successful partnerships between Council,
                                                                                                                                                                                                    community, and industry, residents and visitors continue to
                                                                             2.1.1                                                                                                                  experience the spirit and beauty of Noosa due to the legacy
                                                                                                                                                                                                    created and the implementation of the DMP.                        • Carrying Capacities and access management.

2.1                                                                          2.1.2                                                                                                                  • Improvement in the community's satisfaction with Council        • Technology for access (people and vehicles)
                                                                                                                                                 In 2035, residents and visitors continue                                                                             monitoring.
                                                                                                                                                                                                    Services, including:
                                                                                               Management systems and technology are in          experience the spirit and beauty of Noosa due
Encourage Sustainable Visitation by using carrying
                                                          85%                2.1.3             place to manage visitor numbers and reduce        to the legacy created through a successful                                                                           • Reduced impacts on biodiverstiy during sensitive
capacities to guide access and protect sensitive                                               impacts during peak periods.                      partnership with the community and
                                                                                                                                                                                                       - Sustainable visitor numbers in our iconic and/or most
                                                                                                                                                                                                                                                                      seasons or when necessary .
natural places, ensuring Noosa's environment and                                                                                                                                                    senstive places
                                                                                                                                                 implementation of the DMP.
visitor experience are preserved for all.                                    2.1.4                                                                                                                      - Protection and management of the natural environment        • Increased support for rural and agrituclture land
                                                                                                                                                                                                        - First Nation Engagement and partnerships                    owners to adopt regenerative practices

                                                                             2.1.5                                                                                                                   • Businesses in the the visitor ecosystem maximise global
                                                                                                                                                                                                    recognition through eco-accreditation, improved experiences
                                                                                                                                                                                                    and opportunities to share Noosa's story.



                                                                           ACTIONS
                     STRATEGIES                          SUPPORT      How we are going to do                                                                                                                                                                                               MEASURES
                                                                              this                                OUTPUTS                                          OUTCOMES                                                    IMPACTS


                                                                                                                                                                                                    • Noosa’s river system, rich biodiversity, and natural beauty
                                                                                                                                                                                                    remain among Australia’s most celebrated experiences,
2.2                                                                                                                                                                                                                                                                   • Waterway health rating.
                                                                                                                                                                                                    sustained by exceptional ecological management that
                                                                             2.2.1                                                               By 2035, Noosa’s river system, rich
                                                                                                                                                                                                    consistently upholds an A-grade environmental rating.
                                                                                                                                                 biodiversity, and natural beauty remain                                                                              • Vessel management compliance.
Manage the Noosa River Catchment by working                                                    Responsible tourism initiatives are achieving
                                                                                                                                                 among Australia’s most celebrated
with partners, and championing sustainable                91%                2.2.2             positive behaviour change through education
                                                                                                                                                 experiences, sustained by exceptional
                                                                                                                                                                                                    • The local management priority to maintain Noosa River as a
                                                                                                                                                                                                                                                                      • Sediment sampling.
practices that restore and protect waterway health                                             and incentives.                                                                                      low-key, nature-based recreational area is upheld and
                                                                                                                                                 ecological management that consistently
and biodiversity and enrich the river experience for                                                                                                                                                improving.                                                        • Riparian vegetation surveys.
                                                                             2.2.3                                                               upholds an A-grade environmental rating.
everyone.
                                                                                                                                                                                                    • The health of waterways, wetlands and extent of riparian
                                                                                                                                                                                                    areas within the Noosa River Catchment have improved.




                     STRATEGIES                          SUPPORT            ACTIONS                                                                                                                                                                                                        MEASURES
                                                                                                                  OUTPUTS                                          OUTCOMES                                                    IMPACTS

                                                                                                                                                                                                    • Visitors are actively contributing to strengthening
                                                                                                                                                                                                    community, environmental and destination management
                                                                             2.3.1                                                                                                                  outcomes.
                                                                                                                                                                                                                                                                      • Feasibility on Paid Parking (local and worker
2.3                                                                                                                                                                                                 • Alternative funding sources have been established to
                                                                                                                                                 By 2035, Noosa's destination management
                                                                             2.3.2                                                                                                                                                                                    concessions) and congestion charges completed
                                                                                                                                                 projects are primarily funded by visitors          support infrastructure and services for residents and visitors,   and trialled.
Review Alternative Funding Sources by working                                                  Tourism is contributing to a fund that provides   through contribution initiatives (e.g. overnight   reducing the reliance on public funding.
with strategic partners to develop visitor                75%                2.3.3             financial support to those projects that matter   stays, paid parking, congestion charge) , to                                                                         • Destination Marketing Organisation aligned with
contribution mechanisms that strengthen                                                        most to Noosa Residents and communities.          reduce public funding and ensure visitors are      • The Destination Marketing Organisation has established          DMP.

community, environmental and destination                                                                                                         contributing directly to community and             alternative funding sources to support sustainable tourism
                                                                             2.3.4                                                               environmental well-being.                          investement and management, reducing its reliance on public       • Alternative funding source achieved.
management outcomes.
                                                                                                                                                                                                    funding.
                                                                                                                                                                                                                                                                      • Community & Environment Benefit Fund
                                                                             2.3.5                                                                                                                                                                                    established.
                                                                                                                                                                                                    • Community Satisfaction around ratepayer contributions to
                                                                                                                                                                                                    tourism has improved.




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