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Attachment 7- Economic Impact Statement

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Table 6 also includes an estimate of the retail shopping component of tourism spending.
The retail spending contribution by tourists is based on customised data by TRA for the
wider Sunshine Coast TR which breaks down spending by domestic overnight and day
trippers into detailed categories including on ‘food and drink’ and ‘shopping’ items.

This data indicates that overnight domestic visitors to the Sunshine Coast TR spent an
average of $425m on ‘food and drink’ and $99m on ‘shopping’ in the three years to
December 2019, out of total spending of $1.37bn. The retail contribution is therefore
approximately 40%. It is expected that a slightly higher 45% contribution would be spent
in the Noosa catchment where food and drink and shopping represents a more
significant component of visitor activity.

Average spending by day trippers to the Sunshine Coast TR in the three years to
December 2019 was $285m on the following items:
•    Groceries for self-catering
•    Alcohol and other drinks
•    Takeaways and restaurant meals
•    Shopping.

When compared to total average annual spending of $435m, this represents 65% of total
spending.
An estimated proportion of 50% is applied to international travellers (in the absence of
detailed information), based on an expected increased likelihood of making retail
purchases and eating out while on overseas trips compared to when on overnight
domestic trips.
Based on these estimates, total retail spending by tourists in 2019 was approximately
$467m. This represents around 25% of the combined available spending when catchment
resident expenditure is added for that year (from Table 5).

TRA data for Sunshine Coast TR indicates that grocery purchases bought for self-
catering purposes represents around 5% of total spending by day-trippers. Assuming that
the proportion of spending on grocery purchases by overnight visitors would be higher,
at 10% (noting that detailed expenditure for this category is not available for overnight
visitors), this would imply total spending by tourists of around $94m on grocery items in
2019, or 14% of the available spending on food and groceries when catchment resident
expenditure is added for that year.

Overall, it is broadly estimated that at least 25% of retail spending within the catchment is
made by tourist visitors and others making trips into the region – including those living
just outside the catchment, people working within the area, and so on. This compares to
geolocation data indicating that around a third of visits to Noosa Civic are from beyond
the catchment.

For groceries and other supermarket goods the contribution to spending by people other
than catchment residents is broadly estimated at approximately 10-15% of the total
combined spending within the catchment on those items.




Noosa Village Mixed Use Development – Economic Impact Statement for Development Application   Deep End Services

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