Recommendations September 23 2008 Organisation Performance Committee

Organisation Performance Committee Recommendations                       23 September 2008


4.2.2   DEVELOPING THE SUNSHINE COAST COUNCIL BRAND

File No:                FileNet
Author:                 Regional Manager Community Relations, Debbie Woodhouse
Attachment:             Attachment 1 - Alternate Council Brands



ORGANISATION PERFORMANCE COMMITTEE RECOMMENDATION

That Council:

(a)     seek external expressions of interest for the design of a new brand for the Sunshine
        Coast Regional Council;

(b)     require such expressions of interest to specifically include a high degree of
        Councillors, community and staff involvement in the development of the brand as
        detailed in Option 4 of this report;

(c)     request staff to bring back a further report that makes recommendations regarding
        implementation of the new brand including:

        (i)     timing for the launch;

        (ii)    whether or not the word ‘regional’ is to be used in the Council’s name; and

        (iii)   how business units should be branded.


Item 4.2.2 referred to the General Committee Meeting to be held on Monday, 29
September 2008, to allow all Councillors to consider.




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